Location: Ahmedabad (On-site)
Experience: 13 years
Employment Type: Full-time
Role Overview:
We're looking for a passionate Marketing Associate to join our growing team. You'll play a key role in executing digital marketing campaigns, managing collaborations, and supporting brand-building activities across online and offline platforms.
Key Responsibilities:
- Assist in planning and executing marketing campaigns across digital, social media, and email channels.
- Strategise and create remarketing campaigns across platforms (e.g., Google Ads, Meta Ads) to re-engage prospective customers.
- Execute, strategise, and coordinate brand partnerships and collaborations to increase brand reach and visibility.
- Writing and strategising blog content (including SEO considerations) to drive organic traffic and thought leadership.
- Develop and write strategic LinkedIn posts and other professional platform content to enhance brand credibility.
- Coordinate influencer collaborations and partnerships.
- Work closely with design and content teams to create engaging marketing materials.
- Track, analyze, and report campaign performance metrics.
- Support e-commerce marketing activities (Amazon, Flipkart, brand website, etc.).
- Assist in offline marketing events, PR initiatives, and collaborations.
- Stay updated on marketing trends, competitor activities, and industry developments.
Skills & Qualifications:
- Bachelor's degree in Marketing, Communication, or related field.
- 13 years of experience in digital marketing, branding, or content coordination.
- Proven writing ability for business-related content (blogs, professional posts).
- Strong understanding of social media platforms and influencer marketing.
- Excellent written and verbal communication skills.
- Proficiency with marketing tools (Meta Ads, Google Ads, Canva, Mailchimp, etc.) is a plus.
- Creative thinker with good analytical and organizational skills.
What We Offer:
- Opportunity to work with a purpose-driven and sustainability-focused brand.
- Collaborative and growth-oriented work environment.
- Exposure to multiple facets of marketing and branding.