Key Responsibilities:
Campaign Execution:
- Implement and optimise client campaigns on a day-to-day basis
- Upload campaigns and supervise junior staff in execution tasks
- Ensure quality assurance (QA) and proper trafficking of campaigns
Vendor and Stakeholder Management:
- Liaise with vendors and third-party representatives to maintain relationships
- Stay updated on new features, tools, and beta releases to enhance campaign performance
Reporting and Analysis:
- Interpret campaign performance reports to provide actionable insights
- Generate regular campaign reports and monitor pacing to meet targets
