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Manager - Digital Marketing | Global FMCG

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  • Posted 5 months ago
  • Be among the first 10 applicants
Early Applicant

Job Description

  • Opportunity to work with a Global Foods and beverage MNC
  • Opportunity to lead the Digital charter for an important category for the brand

Job Description

  • Plan and execute digital plans (across channels as per the consumer journey) for brands
  • Lead, plan and execute performance marketing campaigns across digital and ecommerce
  • Manage all e-commerce content and activations
  • Manging brand websites, Tools, Mobile apps as per business needs
  • Work closely with Brand team and agency for all digital activations
  • Media management and optimization across channels
  • Manage effective and proactive digital outreach programs to drive qualified traffic and greater conversion online, and analyse performance
  • Evaluate performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Evaluate and optimise media plan as per business objectives & scope
  • Planning and budgetary control of all digital marketing activities
  • Maintain a digital dashboard/reporting to tracks digital campaigns/activations, progress, and impact on brand performance
  • Actively monitor competitive digital campaigns and their effectiveness
  • Evaluate new digital platforms, innovations, and strategic partnerships
  • Manage day to day Digital Marketing partner relationships with internal and external stakeholders
  • Collaborate with Global teams on digital activations and tools
  • Provide insights to brand teams and senior teams on performance and impact of activations
  • Review new technologies and keep the company at the forefront of developments in digital marketing

The Successful Applicant

A successful Manager - Digital Marketing should have:

  • Digital professional with 8 - 10 years experience in managing brand and 360 digital activations.
  • Must have digital skills:
  • Performance Marketing & E-commerce
  • Digital Media management
  • Experience in Social Campaigns management (Facebook, Twitter, Instagram, LinkedIn and other upcoming)
  • Search, GA, GSC & Social Analytics
  • Martech, website, apps, APIs, integration of tools, tech support on backend architecture

What's on Offer

  • Opportunity to work with a Global Foods and beverage MNC

More Info

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About Company

Michael Page has five decades of expertise in professional services recruitment. We were established in London in 1976, and over this period we've grown organically to become one of the best-known and most respected consultancies, with an office network spanning six continents.
While size has its advantages, it doesn't define us - the nature of our organic growth means that each new office is integrated into the region that it serves. It also means that as an employer looking to hire, or as a candidate aiming to grow your career you have the best of both worlds&#x3B; a team that understands the market and geography you operate in, plus the resources and expertise of an international network at your disposal.

Job ID: 124970049