Plan and execute end-to-end marketing campaigns to meet business and marketing objectives offline such as promotion materials, exhibitions, events, seminars and online (digital), website, paid publications, social media etc. for all business verticals.
Develop content for social media and periodic website updating and changes.
Collaborate with cross-functional teams to ensure seamless implementation of branding initiatives.
Monitor and analyze campaign performance, providing insights for continuous improvement.
Align all marketing materials with brand guidelines.
Periodic field work to gain customer insights, and product knowledge.
Utilize data-driven insights to recommend strategic direction for brands.
