Local SEO Executive (Generalist) & ORM

Must-Have

• 0–6 months experience or a strong interest in digital marketing

• Decent written English - you will be drafting and reviewing public-facing content

• Basic comfort with Google Sheets, Docs, and willingness to learn new tools quickly

• Attention to detail and daily discipline

• Comfortable using AI tools (ChatGPT, Claude, AI review replies tools) — this role leans heavily on AI for output speed

• Adaptability and eagerness to grow into a full SEO role

• Preference - Mumbai Western Line (Virar to Andheri)

Key Responsibilities

• ORM: Monitor reviews and mentions on Google, Justdial, Practo, Sulekha, and other platforms; use AI tools to draft and post review responses; escalate sensitive cases

• GMB / Local SEO: Set up and optimise Google Business Profiles, post weekly updates, manage Q&A, upload photos, track local rankings, and improve GMB visibility for multi-location brands

• Off-page SEO: Directory submissions, citation building, basic backlink outreach, and business listings across geo-targeted directories

• Maintain trackers for reviews, ratings, GMB insights, and citation status

• Support the SEO team with research, audits, and execution tasks as needed

• Build weekly status reports across all three workstreams

About the Role

Entry-level generalist role across ORM, GMB / Local SEO and off-page SEO. Hands-on learning with direct mentorship from the SEO team. A natural feeder role into a full SEO career path.