Lead Generation Manager

We're Hiring | Lead Generation Manager (Real Estate)

Industry: Real Estate | Experience: 5–6 Years | Location: PCMC, Pune

Mangalam Landmarks is looking for a performance-driven **Lead Generation Manager** with strong experience in real estate digital marketing and performance campaigns to drive quality leads, site visits, and sales conversions for residential projects.

Key Responsibilities

* Plan, execute, and optimise lead generation campaigns across Meta Ads, Google Ads, and other relevant digital platforms.

* Develop effective performance marketing strategies to generate high-quality leads for 2 & 3 BHK residential projects.

* Monitor and optimise campaign performance, CPL, lead quality, conversion rates, and overall ROI.

* Work closely with the sales and pre-sales teams to improve lead nurturing, site visit conversions, and bookings.

* Analyse campaign data, identify growth opportunities, and implement strategies to reduce cost per qualified lead.

* Manage campaign budgets, audience targeting, retargeting, and lead funnel optimisation.

* Track lead performance through CRM and ensure timely follow-ups and feedback from the sales team.

* Conduct competitor analysis, market research, and A/B testing to improve campaign effectiveness.

* Prepare regular performance reports with actionable insights and recommendations.

Required Skills & Qualifications

* 5–6 years of experience in lead generation or performance marketing, preferably in the real estate industry.

* Strong hands-on expertise in Meta Ads Manager and Google Ads.

* Proven understanding of real estate lead funnels, lead qualification, site visits, and booking conversions.

* Experience in managing campaign budgets and delivering measurable business outcomes.

* Knowledge of CRM platforms, Google Analytics, tracking mechanisms, and performance reporting.

* Strong analytical, communication, and coordination skills.

* Ability to work with sales teams to drive business growth and improve marketing ROI.

What We're Looking For

A result-oriented professional who understands that successful lead generation is not just about lead volume, but about **lead quality, site visits, and actual bookings**.

Interested candidates can share their CV via email at - [Confidential Information]

Join Mangalam Landmarks and contribute to building stronger brands and successful real estate sales outcomes.

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