Lead Generation

Company Description Apex Skill Technologies is a career-focused EdTech platform dedicated to closing the gap between academic learning and real-world industry needs. The organization equips students and graduates with industry-relevant skills, practical training, and internship opportunities that support job readiness. Programs emphasize technology, innovation, and hands-on learning through structured training, live projects, and mentorship from experienced professionals. Apex Skill Technologies offers industry-oriented tech internships, professional certifications, and career guidance while collaborating with colleges, student communities, and mentors. The company is committed to building a strong student–industry ecosystem and shaping the next generation of industry-ready professionals.

Role Description This is a remote contract role for a Lead Generation professional. The role involves identifying and qualifying new leads for Apex Skill Technologies programs and services, primarily targeting students, educational institutions, and partner organizations. Daily responsibilities include conducting market research, building and maintaining prospect lists, and reaching out via email, phone, and digital channels to generate interest. The Lead Generation professional will nurture leads through clear and professional communication, schedule meetings or demos for the sales or partnerships team, and accurately update CRM or tracking tools. The role also includes monitoring lead performance, sharing insights with the team, and collaborating on campaigns to improve conversion rates.

Qualifications

• Demonstrated experience in Lead Generation and creating New Leads through online and offline channels.
• Strong Market Research abilities, including identifying target segments and gathering competitive and industry insights.
• Excellent Communication skills for outreach, follow-ups, and clear, professional interaction with prospects.
• Sales-oriented mindset, with the ability to qualify leads, handle basic objections, and support the sales funnel.
• Comfort working with CRM tools, spreadsheets, and lead-tracking systems.
• Self-motivated, organized, and able to work independently in a remote environment.
• Prior experience in EdTech, education, or training services is an advantage.
• Relevant diploma or degree in Business, Marketing, Communications, or a related field is preferred, or equivalent practical experience.
• People from Vijayawada location are preferred