Lead, Copy Writer

Job Title - Lead, Copywriter (Mumbai) - JioSaavn

Job Location - Reliance Corporate Park, Navi Mumbai

Role

Lead copy and creative direction across JioSaavn's product, marketing, JioTunes, PRO, CRM, sales and partnerships. Translate business and product objectives into creative strategies, campaigns, messaging and communication frameworks. Shape concepts, campaigns, scripts and presentations, including senior leadership/CEO reviews. Drive consistent, audience-first communication across digital, product, audio, video and partner touchpoints. Lead and mentor the copy team while maintaining a high bar for creative quality and brand voice.

Responsibilities

• Develop and oversee copy across product, CRM, marketing, audio, video and partner communications.
• Lead naming, positioning and messaging for products and features.
• Review and approve creative output, ensuring quality, consistency and clarity.
• Manage creative briefs, prioritisation, timelines, dependencies and stakeholder alignment.
• Build efficient copy workflows, templates and processes.
• Collaborate with product, design, marketing, business, sales, audio and leadership teams.
• Guide audio scripting and creative execution in collaboration with production teams.

Qualifications

• 8–10 years of experience in copywriting, creative strategy, advertising, brand or content, with experience leading creative work.
• Strong portfolio of campaigns, brand communication, messaging and integrated creative work.
• Exceptional command of english language and ability to write across formats, audiences and platforms.
• Strong conceptual thinking with the ability to develop creative territories and narratives from business/product briefs.
• Prior UI/UX copywriting experience will be an added advantage
• Experience managing, mentoring or leading copywriters.
• Strong presentation, storytelling, project and stakeholder management skills.
• Understanding of digital products, consumer journeys and audio advertising/production.
• Highly collaborative, proactive and comfortable working in ambiguity.