About Cult -
Curefit Healthcare Pvt Ltd, founded in 2016, is India's largest fitness company and wellness platform. Cult, from the house of Curefit, was established with a mission to make fitness easy, fun and accessible to everyone, and has emerged as a community celebrating the joy of fitness. The brand today offers a range of fitness services ranging from group workouts, gyms and personalized fitness solutions, as well as an expansive selection of quality fitness products for the everyday athlete. The company's vision is to empower everyone towards an active and healthier lifestyle through innovative fitness solutions, enabled by technology.
Role Purpose
Drive end-to-end ownership of project financial performance across the expansion portfolio, with a strong focus on cost optimization, value engineering, and P&L accountability. Ensure each project delivers business-aligned outcomes with optimized CAPEX, faster turnaround, and standardized design while maintaining brand and quality benchmarks.
Key Responsibilities
Project Financial Governance
- Own and manage P&L for assigned projects across planning, design, procurement & execution stages.
- Validate and control CAPEX from budgeting to actualization track variances, drive corrections, highlight red flags.
- Lead financial modelling for new project proposals, ROI and payback analysis, and decision support for Go/No-Go calls.
Cost Optimization & Value Engineering
- Identify and drive cost optimization levers across design, materials, equipment, vendor sourcing, and construction methodology.
- Lead benchmarking of design elements, product specifications and BOQs to improve efficiency without compromising brand identity.
- Institutionalize make-vs-buy decisions, standardization of repeated scope and high-impact cost items.
- Drive continuous improvement analyse cost trends, implement learnings into future sites, and scale best practices.
Design & Engineering Collaboration
- Partner with Design team to influence design choices that reduce CAPEX and OPEX over lifecycle.
- Propose alternative layouts, materials and space efficiencies that improve revenue/sqft and equipment yields.
- Conduct design audits post-launch to validate assumptions and implement corrective refinements.
Vendor & Commercial Strategy
- Collaborate with Commercial & Procurement for competitive sourcing, rate discovery and negotiation strategies.
- Evaluate vendor performance on cost, quality, and delivery; influence future allocation decisions.
- Support contracting strategies that reduce execution risk and cash flow burden.
Execution & Stakeholder Alignment
- Align closely with Project leads, Design leads, Commercial, Operations and Finance for visibility and accountability.
- Present cost vs plan updates in governance forums; ensure timely business alignment on cost deviations.
- Standardize documentation: CAPEX approvals, change orders, post-project learnings, design deviations, and closure reports.
Success Metrics (KPIs)
- Savings (%) delivered versus baseline CAPEX
- Portfolio ROI improvement and faster payback cycles
- Reduction in cost overruns and change-order impacts
- Standardization compliance across network
- Turnaround time improvement across stages
- Stakeholder satisfaction & governance score
Key Skills & Experience
- 12-15 years experience in Project Finance, Cost Management, Construction PM, Retail Expansion, or Value Engineering.
- Deep understanding of CAPEX budgeting, BOQ development, procurement levers & commercial governance.
- Strong business acumen with ability to challenge assumptions and push outcome-oriented decisions.
- Proficiency in data analytics and financial modelling (Excel, Power BI preferred)
- Cross-functional influencing, vendor management, and board-room communication ability.
