Key Accounts Manager | Pune

Role & responsibilities

• Plan & Schedule camps & aggressive field activities at potential places in order to get maximum output.
• To Coordinate with the PAN India Corporate Marketing Team to monitor and analyse hospital media exposure.
• Generating huge data of patients through conducting innovative ground activities.
• Closed supervision of each marketing activity and provide robust feedback (Training, Camp planning & execution, Media planning, CMEs, RTMs, Doctors meet, contact centre, etc.).
• Negotiating with vendors for cost-effective deals, giving a proper understanding of their responsibilities (Liabilities) and utilize them as our external force (team).
• Manage all the promotional material of the hospital namely: information booklet, leaflets, handbills, brochure, invitation cards and other related materials. These shall include the content, design, creativity and proof-reading, etc.
• Extensive knowledge of current market conditions and ensure that any directly relevant information is communicated to key stakeholders.
• Develop relationships with hospitals, businesses and community groups to promote the Hospital and Hospital Services.
• Check the staff allowances: OPD tie-ups, Overseas CMEs, Camp related ground activities, Monthly allowances, Centre oriented activities, CSR activities etc and send for the approval to higher authority.
• Check & verify daily reporting and send to the higher authority for attendance approval of field marketing and backend staff.