Key Responsibilities
Account Management & Revenue Growth
- Drive engagement across client decision-making hierarchies to maximize business opportunities.
- Ensure timely execution of campaigns to avoid under-servicing or revenue leakage.
- Convert smaller and emerging clients into long-term strategic partners.
Tailored Media Strategies (TV + Digital)
- Provide customized media strategies targeting tech founders, growth CMOs, and data-centric marketers.
- Deliver integrated solutions spanning broadcast, digital, and sponsorship assets.
Strategic Planning & Market Coverage
- Align with internal teams on planning, strategy, and narrative for sports events and campaigns.
- Ensure proactive outreach and engagement to achieve comprehensive market coverage.
- Strengthen platform positioning as the preferred partner for sports marketing and integrated campaigns.
Post-Campaign Analysis & Insights
- Deliver data-backed post-campaign evaluation reports, including Brand Lift Studies (BLS).
- Translate campaign insights into long-term media strategies for client retention and upselling.
- Drive increased share of wallet through consultative, data-led client engagement.
