Junior Styling, Content & Social Media Executive
Fulltime | On-site - Chembur, Mumbai
Email: [Confidential Information]
Role Overview
We are looking for a creative, detail-driven and culturally aware Associate to support our styling, content and social media ecosystem. This role sits at the intersection of fashion, storytelling and digital execution, ideal for someone who understands aesthetics, trends and brand voice, and can translate them into compelling visual and written narratives.
You will work closely with the creative, marketing and design teams to bring the brand's visual identity and communication to life across platforms.
Key Responsibilities
1) Styling & Fashion Content
- Assist in styling for photoshoots, campaigns and digital content.
- Support outfit curation, mood boards, references and styling research.
- Coordinate with designers, photographers and production teams during shoots.
- Maintain and organise styling assets, garments and accessories.
- Track trends in fashion, culture and visual storytelling to inform content direction.
2) Social Media Management & Execution
- Plan, schedule and publish content across social platforms (Instagram, Pinterest, YouTube, etc.).
- Support execution of content calendars aligned with brand strategy and campaigns.
- Assist in ideation and creation of reels, stories and posts.
- Monitor engagement, comments and DMs in alignment with brand tone.
- Analyse performance metrics and share insights for optimisation.
3) Creative & Brand Support
- Assist in translating brand identity into visual and verbal content.
- Support creative brainstorming for campaigns, launches and digital narratives.
- Ensure consistency of brand aesthetics across platforms and touchpoints.
- Collaborate with design and marketing teams to maintain cohesive storytelling.
4) Campaign & Storytelling Assistance
- Support development of campaign concepts, themes and narratives.
- Assist in structuring visual stories for collections, launches and brand moments.
- Help with shoot planning, shot lists, references and creative decks.
- Document behind-the-scenes content for digital storytelling.
5) Copy & Communication
- Assist in writing captions, product descriptions, campaign copy and brand narratives.
- Adapt tone of voice across platforms while maintaining brand personality.
- Proofread and refine content for clarity, tone and consistency.
6) Marketing & Brand Growth Support
- Support market research, competitor analysis and trend mapping.
- Contribute ideas for audience growth, engagement and brand visibility.
- Assist in execution of digital marketing initiatives and launches.
Desired Profile
Skills & Mindset
- Strong visual sensibility and understanding of fashion aesthetics.
- Knowledge of styling, content creation and social media trends.
- Good written communication skills with an eye for tone and storytelling.
- Organised, proactive and detail-oriented.
- Ability to multitask in a fast-paced creative environment.
