We are looking for a data-driven and execution-focused Junior Performance Marketing Manager to support the growth of our Direct-to-Consumer (DTC) brands. This role is ideal for someone with foundational experience in paid media who wants to deepen their expertise across platforms like Facebook Ads Manager and Google Ads.
You will work closely with senior team members to execute, optimize, and scale campaigns, while gaining hands-on exposure to full-funnel performance marketing and DTC growth strategies.
Key Responsibilities
- Campaign Execution & Optimization (Meta & Google)
Assist in setting up, managing, and optimizing campaigns across Meta (Facebook & Instagram) and Google (Search, Shopping, YouTube, Performance Max)
Monitor daily campaign performance and identify optimization opportunities
Support audience testing, bid adjustments, and budget allocation
Help scale campaigns based on performance benchmarks and KPIs
- Data Analysis & Reporting
Track and report on key DTC metrics such as ROAS, CAC, CTR, and conversion rates
Assist in preparing weekly and monthly performance reports
Analyze campaign data to generate actionable insights
Work with tools like Google Analytics and spreadsheets for reporting and analysis
- A/B Testing & Experimentation
Support execution of A/B tests across creatives, audiences, and landing pages
Document learnings and help implement winning strategies
Continuously monitor campaign performance to improve efficiency
Collaborate with design and content teams to execute ad creatives
Share performance feedback on creatives (e.g., which hooks or formats are working)
Assist in managing creative refresh cycles to prevent ad fatigue
Assist in campaign tracking setup, including pixels and events
Support the implementation of tools like conversion tracking and basic tagging
Ensure campaign data is accurately tracked and reported
Work closely with senior managers on strategy execution
Support in preparing client reports and presentations
Maintain campaign documentation and SOPs
About Company: We are a performance marketing, branding, and business development agency built by marketers, strategists, and business experts, driven by technology and data to deliver measurable growth, business development, and strategic consulting. Epigroww is a global marketing firm and a trusted partner for leading e-commerce brands and businesses, specializing in marketing consulting, e-commerce strategy, performance marketing, go-to-market strategy, product launches, content marketing, shoots and video production, and influencer marketing to help businesses scale and build a strong online presence.