Junior Performance Marketing Executive

About Solvable Creations 

Solvable Creations is a content-first creative agency focused on high-impact storytelling, social media narratives, brand films, and campaigns that people actually engage with. We don't do template posting or just manage pages. We build content ecosystems that help brands stay relevant, human, and memorable. 

This role sits at the heart of that ecosystem. 

Role Overview 

We are looking for a Junior Performanace Marketing Executive with decent hands-on experience who understands performance marketing, content strategy and frameworks and day-to-day execution. You will own client accounts end-to-end, work closely with content writers, account managers, graphic designers and video editors, and ensure that every brand we handle has a clear voice, direction, and consistency across platforms. 

This is not a pure coordination role. You are expected to think, suggest, question, and improve. 

Key Responsibilities

* Plan, execute, and manage campaigns on Google Ads & Meta Ads

* Conduct keyword research, audience targeting, and competitor analysis

* Create and test ad copies (headlines, descriptions, creatives coordination)

* Monitor campaign performance (CTR, CPC, CPL, ROAS)

* Perform daily/weekly campaign optimization based on data insights

* Manage budgets and ensure efficient fund utilization

* Implement basic conversion tracking (Pixel, events, UTMs)

* Prepare monthly performance reports with key insights

* Coordinate internal teams for updates

* Suggest landing page improvements for better conversions

* Identify opportunities for scaling and performance improvement

What We're Looking For

a) Experience & Skills

* 6 months – 1 years of experience in Performance Marketing / Paid Ads

* Hands-on knowledge of Google Ads & Meta Ads Manager

* Understanding of campaign structures (Search, Display, Lead Gen, etc.)

* Basic knowledge of tracking (Pixel, UTM, conversion tracking)

* Familiarity with Google Analytics (GA4) and Google Tag Manager (GTM)

* Good command of Excel / Google Sheets

* Understanding of A/B testing fundamentals

b) Mindset

* Data-driven and analytical thinking

* Willingness to learn and grow quickly

* Strong attention to detail

* Ownership and accountability

* Good communication skills

What Will Make You Stand Out

* Google Ads / Meta Blueprint certifications

* Experience with lead generation or e-commerce campaigns

* Knowledge of landing page optimization and funnels

* Exposure to tools like Google Tag Manager, Conversion APIs

* Ability to suggest and implement performance improvements

Growth Path

* Work directly under a Senior Performance Marketing Specialist / Lead

* Opportunity to manage higher budgets and key campaigns

* Learn advanced strategies (scaling, automation, retargeting)

* Grow into a Performance Marketing Specialist / Lead role