About Optimite
Optimite is a retention marketing agency for ecommerce brands — we build email, SMS, and lifecycle programs for brands across wellness, beauty, CBD, and other categories where the details actually matter. We fully manage email strategy, copy, design, development, QA, and reporting - so our clients can step out of the inbox and scale faster. Trusted by over 500 teams globally, we deliver fast, conversion-focused email systems built on Figma and executed in 48 hours or less.
Team
With a mission to become the World's No. 1 Email Marketing Agency, we're scaling at hyper-growth. Our founders, Nishant and Sushant Yadav, launched Optimite in 2019 and have since partnered with the largest Shopify brands and digital agencies across the US and Europe.
Location: India (Remote)
Work Timings: 10am - 7pm IST or 1pm - 10pm IST depending on the role
Working Days: Monday to Friday, with 2 alternate Saturdays working. The 5th Saturday of the month will be a working day.
Note: Only shortlisted candidates will be contacted.
About The Role
As an Email Designer at Optimite, you will own the visual quality and execution of client-facing email creatives across multiple brands.
This role is not just about creating good-looking designs. It is about designing high-performing, production-ready emails that render well across devices, meet brand standards, and move fast through a high-volume delivery system.
You will work closely with Account Managers, Copywriters, and Developers to ensure designs are accurate, feasible, and shipped on time. Beyond day-to-day delivery, you will contribute to design systems, creative innovation, and mentorship to raise the overall quality bar of the team.
What will you do
You will design, systemize, and ship conversion-focused email creatives at scale while maintaining high design precision, strong collaboration, and consistent brand quality.
Email & creative output (50%)
Design mobile-first, conversion-focused email creatives across multiple clients
Deliver new designs and revisions with speed and accuracy
Maintain strong visual hierarchy, typography, and layout consistency
Reduce rework by proactively catching design errors before QA
Metrics You'll Own:
Rework rate per email or campaign
Average turnaround time per design request
Brand consistency errors flagged during QA
Process, systems & scalability (30%)
Maintain and improve centralized Figma libraries and component systems
Build reusable templates and components to accelerate delivery
Document design workflows that prevent repeat mistakes
Ensure all design assets are organized, linked, and tracked correctly in ClickUp
Metrics You'll Own:
Adoption rate of shared Figma components and templates
Reduction in repeat design errors over time
Time saved per campaign due to systemization
Innovation, collaboration & mentorship (20%)
Contribute portfolio-worthy work to Optimite's external presence
Support internal branding and marketing initiatives when required
Explore and document new tools, including AI, to improve creative efficiency
Mentor junior and associate designers through reviews and guidance
Collaborate actively with Account Managers, Copywriters, and Developers
Metrics You'll Own:
- Quality of peer design reviews and feedback
- Junior designer ramp-up time and improvement
- Cross-functional feedback score on collaboration
Must Have
1-3 years of experience in email or digital design
Advanced proficiency in Figma for production-level work
Strong design fundamentals across typography, layout, and responsive design
Ability to handle high-volume creative output across multiple brands
High attention to detail, deadlines, and execution quality
Strong collaboration and communication skills
Good to have
Experience with email testing tools such as Litmus or Email on Acid
Exposure to eCommerce design and performance metrics
Understanding of brand marketing and portfolio publishing
Familiarity with AI-based design tools and workflow automation
What Would Success Look Like For You
You consistently deliver high-quality, brand-consistent email designs with minimal revisions
Email creatives ship fast without compromising on design precision or rendering quality
Design systems and Figma libraries are actively used across the team
Junior designers improve faster due to your mentorship and feedback
Optimite's creative quality is visibly stronger across client and public-facing work
