Job Title

Company Description

Macdot Academy, based in Thrissur, Kerala, is a professional training institute specializing in Digital Marketing education. Our six-month Digital Marketing Program equips students and professionals with practical skills in SEO, Social Media Marketing, Google Ads, Content Strategy, and Email Marketing. The curriculum is designed to provide hands-on training and real-world project experience. We are committed to preparing individuals to excel in the ever-evolving digital industry and build successful careers.

Role Description

This is a full-time, on-site role located in Thrissur for a skilled professional. Responsibilities include creating, implementing, and managing various digital marketing strategies, conducting in-depth research, and improving content performance. Day-to-day duties include working on content creation, managing social media platforms, analyzing marketing campaigns, and contributing to the development of digital projects while meeting tight deadlines and maintaining high-quality standards.

Qualifications

• Proficiency in Digital Marketing skills, such as SEO, Social Media Marketing, and Google Ads.
• Expertise in Content Strategy and Content Creation, including writing and editing.
• Ability to analyze and improve campaign performance using analytical tools.
• Strong communication and collaboration abilities for working in a team environment.
• Experience with Email Marketing and familiarity with marketing automation tools is preferred.
• Creative problem-solving skills and the ability to adapt to new industry trends.
• Any relevant certifications or a Bachelor's degree in Marketing, Communication, or a related field is an added advantage.