We are looking for a dynamic professional to drive International Marketing initiatives.
This role will focus on expanding global reach, identifying international business opportunities, and ensuring a seamless experience for international patients through targeted marketing strategies and effective stakeholder coordination.
Key Responsibilities
- Analyze international markets to identify growth opportunities, trends, and demand patterns across regions
- Drive end-to-end international marketing initiatives to enhance global patient acquisition and engagement
- Develop and execute region-specific marketing strategies aligned with organizational goals
- Act as a single point of contact for international patients and enquiries, ensuring a smooth and satisfactory experience
- Identify and establish effective marketing channels (digital, partnerships, referrals) in target geographies
- Conduct competitive intelligence and market research across international regions
- Customize marketing campaigns and communication strategies based on cultural and regional preferences
- Collaborate with internal teams (doctors, operations, OPD, patient care) to ensure seamless service delivery
- Build and maintain partnerships with international agents, consultants, and healthcare facilitators
- Monitor campaign performance, patient conversion trends, and ROI across markets
- Support pricing, packaging, and positioning strategies tailored to international audiences
- Track customer feedback and sentiment to improve service quality and brand perception
- Contribute to revenue targets and international business growth initiatives
What We're Looking For
- Postgraduate in Marketing / Business Administration or related field
- 3–6 years of experience in international marketing, healthcare marketing, or similar roles
- Strong
- understanding of global market dynamics and customer behavior
- Experience in digital marketing, lead generation, and campaign management
- Ability to work with cross-cultural teams and international stakeholders
- Strong analytical thinking and market research capabilities
- Excellent communication, presentation, and client-facing skills
- Proficiency in MS Office; knowledge of digital marketing tools is an advantage
Why Join Us
- Opportunity to drive international business growth and global brand presence
- Exposure to diverse markets and cross-cultural interactions
- High-impact role with revenue ownership
- Collaborative and growth-oriented work environment
- Competitive compensation and career advancement opportunities
