Institutional Sales Executive / Deputy Manager

Job Title: Institutional Sales Executive / Deputy Manager

Location: Clearmedi Bahra Multispeciality Hospital

Department: Sales & Marketing

Job Summary

The Institutional Sales Executive will be responsible for driving patient inflow and revenue growth by developing and managing relationships with corporate clients, insurance companies, TPAs, government bodies and other institutional partners. The role focuses on expanding the hospital's network and strengthening brand visibility in the institutional segment.

Key Responsibilities

1. Business Development

Identify and onboard new institutional clients such as corporates, insurance companies, TPAs, NGOs, and government organizations

Develop strategic partnerships to increase patient flow

Achieve monthly and quarterly revenue targets from institutional channels

2. Relationship Management

Maintain strong relationships with existing corporate and institutional clients

Act as a single point of contact for institutional partners

Ensure high client satisfaction and retention

3. Corporate Tie-ups & Camps

Plan and execute health check-up camps, awareness programs and wellness initiatives for corporates

Promote preventive healthcare packages and hospital services

4. Coordination & Internal Liaison

Work closely with medical, operations and billing teams to ensure seamless service delivery

Coordinate for onboarding of empanelment's with insurance and TPAs

5. Market Intelligence

Track competitor activities, pricing and service offerings

Provide insights to improve hospital positioning and offerings

6. Reporting & MIS

Maintain daily/weekly sales reports and pipeline tracking

Provide regular updates to management on business performance

Key Requirements

Education

Bachelor's degree in business administration, Marketing, Healthcare Management, or related field

MBA (preferred)

Experience

13 years of experience in institutional sales, preferably in healthcare/hospital industry

Experience handling corporate tie-ups and insurance/TPA empanelment's

Skills

Strong networking and relationship-building skills

Excellent communication and negotiation abilities

Good understanding of hospital services and healthcare ecosystem

Result-oriented with strong sales acumen

Key Performance Indicators (KPIs)

Number of new institutional tie-ups

Revenue generated from institutional clients

Patient inflow through corporate/insurance channels

Client retention rate

Number of health camps and engagement activities conducted

Preferred Candidate Profile

Prior experience in hospital marketing or healthcare sales

Existing network with Corporates, Insurances and TPAs

Self-motivated and target-driven

Compensation

Competitive salary + performance-based incentives

Travel allowance and other benefits as per company policy