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Barco

Inside Sales Representative

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Job Description

Sales Development Representative

You are the first touchpoint in Barco's customer journey, turning digital interest into real conversations, qualified opportunities, and momentum for our global sales teams. With sharp communication and broad product knowledge, you position Barco as the premium solution provider and accelerate pipeline growth.

What You'll Be Doing

  • Convert interest into opportunities : Qualify inbound leads, enrich them with insights, and turn them into sales-ready opportunities.
  • Drive targeted outreach : Execute account-based campaigns, reach key stakeholders, and open doors in complex buying environments.
  • Be the commercial connector: Align closely with sales, marketing, and channel partners to ensure smooth handovers and consistent follow-up.
  • Own lead progression: Track assignments, follow trial programs, collect feedback, and maintain engagement until handover.
  • Master Barco's solutions: Build expertise across Enterprise, Entertainment, and Healthcare portfolios and translate solutions into customer value.
  • Perform in a KPI-driven environment: Meet targets such as >90% first response within 48 hours and >20% MQLtoOpportunity conversion.

Required competencies


  • Have a bachelor's degree or equivalent experience.
  • Bring 12 years in sales, marketing, or customerfacing B2B roles.
  • Are techsavvy and curious about complex solutions.
  • Know your way around CRM tools, ideally Salesforce.
  • Work proactively and independently within KPI frameworks.
  • Put customers first and communicate with clarity and warmth.
  • Are precise, organized, and eager to improve.
  • Speak fluent English; additional languages are a plus.

Why Join Us


  • Be the spark that fuels Barco's global commercial engine.
  • Work with innovative technologies across multiple industries.
  • Grow your career in sales, marketing, or channel management.
  • Join a collaborative, international team that shares, supports, and wins together.
  • Thrive in a performance-driven culture where your impact is visible and rewarded.

More Info

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About Company

Job ID: 144634925

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