About the Company-
TalentGum is a leading e-learning platform launched in 2021 that aspires to transform the scope of extra-curricular education globally by encouraging the all-round development of children. The platform offers a multitude of expert-curated live, online courses such as dance, music, public speaking, art, and chess that are taught by subject-matter experts. These courses are specially designed to maximize the learning of children in the age group of 4 to 14. TalentGum is trusted by 1 lakh+ happy registered users across 70+ countries.
Description :
We're seeking a resourceful and relationship-driven Influencer Marketing Executive to help us build TalentGum's creator network. You'll lead influencer campaigns end-to-end from scouting and negotiating to creative collaboration and performance review while also supporting broader branding initiatives.
Key Responsibilities
- Identify, vet, and manage influencer partners in parenting, education, and lifestyle niches.
- Coordinate campaigns: briefings, contracts, content reviews, and reporting.
- Collaborate with creators to develop reel-first, authentic content aligned with brand goals.
- Write influencer briefs and messaging while ensuring brand alignment.
- Repurpose influencer content across paid media, socials, and landing pages.
- Support core brand and marketing deliverables: ad copy, sales decks, and collaterals.
- Use AI tools to streamline creator outreach, research, and workflow.
- Stay ahead of content trends, influencer strategies, and digital brand activations.
Requirements:
- 24 years of experience in influencer marketing, creator management, or digital partnerships.
- Proven experience in leveraging influencer marketing to drive measurable brand impact such as growing 10K20K+ followers or generating 50K100K content views within a 36 month campaign window.
- Strong interpersonal and coordination skills.
- Excellent copywriting and content evaluation ability.
- Awareness of digital branding, performance funnels, and audience personas.
- Experience using CRM tools, influencer platforms, or AI-based outreach solutions.
- Agency experience is a plus especially from influencer, social, or content-focused teams.
Why Join Us
- Work on a mission-driven product that impacts young learners.
- Collaborative, open, and inclusive team culture.
- Opportunity to grow with a high-paced startup.
- Competitive compensation and learning opportunities
