Company Description
Hoora is a full-stack vehicle care platform built to simplify how India maintains and manages its cars and bikes. Positioned as India's #1 Car & Bike Care App, Hoora brings every essential automotive need into one seamless ecosystem. From doorstep car and bike wash to end-to-end service, insurance support, challan management, and a curated marketplace for products and accessories, Hoora functions as a complete 360 vehicle companion. Powered by technology, on-demand logistics, and trained professionals, the platform replaces fragmented automotive experiences with one integrated solution. Hoora's mission is simple: make vehicle ownership effortless, accessible, and reliable, whether it's routine cleaning, urgent servicing, compliance needs, or upgrading your ride.
Key Responsibilities
- Identify, onboard, and maintain long-term relationships with relevant influencers.
- Evaluate creator profiles to ensure brand alignment and avoid unsuitable collaborations.
- Guide influencers on content direction, hooks, and messaging that reflect Hoora's identity.
- Coordinate campaign timelines, briefs, and deliverables while maintaining content calendars.
- Work closely with the marketing team to plan influencer-driven campaigns and ad collaborations.
- Track content performance and suggest strategies for growth across Meta, Instagram, and YouTube.
- Monitor and manage brand presence online, ensuring consistent reputation management (ORM)
Qualifications
- Bachelor's degree in Marketing, Mass Communication, or a related field.
- 1-3 years of experience in influencer marketing, digital media, or social media management.
- Strong understanding of content hooks, digital trends, and platform growth mechanics.
- Excellent communication, negotiation, and organizational skills.
- A keen eye for brand storytelling and creative judgment.
Why Join us
- Opportunity to work with leading influencers and brands.
- Fast-growing, collaborative, and creative work environment.
- Career growth and learning opportunities in digital marketing and influencer relations.
