Influencer Marketing Executive

What's Ditto

At Ditto, our mission is to empower users with a deep understanding of insurance, enabling them to narrow down choices, sidestep common pitfalls, and ultimately make well-informed decisions. From delivering expert insurance advice to facilitating smooth policy purchases and providing dedicated claim support, Ditto ensures a seamless end-to-end insurance experience.

We pioneered the industry-first No-spam policy, underscoring our commitment to user-centric solutions. Over the past three years, we've successfully assisted over 300,000 users with personalized advice on health and term insurance. And we have a whopping 4.9 rating with 10K+ reviews on Google.

Ditto is part of the Finshots family, a leading financial newsletter boasting a subscriber base of over 500K+ and we are backed by India's largest stock-broker Zerodha.

Oh, did we mention We won LinkedIn's Top Startup award for two consecutive years - 2022 & 2023.

Who's backing us

We are funded by Zerodha- India's largest stockbroker

About the Role :

Are you passionate about influencer marketing and social media Do you thrive in a fast-paced environment where you get to connect Ditto with the right creators If yes, this role is for you! As an Influencer Marketing Executive, you will play a key role in identifying, managing, and executing influencer campaigns that drive engagement and brand impact for Ditto!

What you'll do :

• Identify & Collaborate: Research and onboard relevant influencers across categories, ensuring alignment with brand objectives.
• Campaign Execution: Assist in planning and executing influencer campaigns, from sourcing talent to content approvals and tracking performance.
• Negotiation & Contracting: Handle discussions with influencers, agencies, and talent managers to finalize partnerships within budget.
• Content & Briefing: Develop clear and structured briefs for influencers, ensuring content aligns with brand guidelines and campaign goals.
• Performance Tracking: Monitor influencer content performance and provide data-driven insights to optimize future campaigns.
• Cross-Team Coordination: Work closely with internal teams to integrate influencer marketing seamlessly into brand campaigns.

Requirements:

• Strong understanding of influencer ecosystems, including micro, macro, and celebrity influencers.
• Excellent communication and relationship-building skills.
• Familiarity with social media trends, content formats, and engagement strategies.
• Ability to analyze campaign performance and optimize for better results.
• Bonus: Experience with influencer marketing platforms and contract negotiations.

Perks

• Comprehensive Health Insurance & Term Insurance
• Compensation as per Industry standard

Our Interview Process:

We would like to help you minimize your time and efforts.

There are 4 rounds & we will be working towards completing all the rounds within a maximum of 1 weeks time.

Please find the schedule here:

1. HR Introductory Call

2. Task 1

3. Second Interaction

4. Final Managerial Round

This is an in-office role. Our address is: 175/176 Billekahalli, BG Road, Bengaluru, Karnataka 560076