Influencer Marketing Executive

Dermatouch is a leading dermocosmetics brand specializing in skin-safe formulations enriched with clinically proven actives to address a range of skin issues such as acne, scars, pigmentation, and more. Committed to delivering healthy and glowing skin, Dermatouch offers a wide array of products designed to become an essential part of consumers skincare routines. With a vision to help customers achieve flawless skin regardless of complexion, the brand emphasizes transparency, simplicity, respect, and results as its core values. Dermatouch seeks to shift the focus from conventional beauty standards to embracing a flawless and nourished complexion for everyone.

This is a full-time, on-site role for an Influencer Marketing Executive based in Ahmedabad. The successful candidate will be responsible for developing and implementing influencer marketing strategies, identifying and collaborating with suitable influencers, monitoring campaigns, analyzing their effectiveness, and maintaining positive relationships with brand ambassadors. The role also involves crafting innovative campaigns to promote the Dermatouch brand and its products, supporting the overarching marketing strategy, and coordinating with internal teams to ensure alignment on goals and branding.

• Strong skills in Market Planning and Market Research to identify trends and design effective strategies targeting the right audience
• Proficiency in Communication and collaboration to establish and maintain relationships with influencers and brand ambassadors
• Experience in Sales and Marketing with a focus on social media campaigns and brand visibility
• Ability to work independently, meet deadlines, and adapt to a fast-paced work environment
• Familiarity with influencer marketing platforms and experience in analyzing campaign performance
• Bachelor's degree in Marketing, Business Administration, Communications, or a related field