Influencer Marketing (Beauty, Skincare or D2C)

Role Description

This is a full-time on-site role for an Influencer Marketing Specialist focused on the beauty, skincare, or D2C industry, located in Ahmedabad. Responsibilities include building and managing relationships with influencers, planning and executing influencer campaigns, coordinating social media initiatives, and supporting public relations efforts. The role will also involve tracking campaign performance and generating reports to optimize strategies, with a focus on achieving brand growth and engagement.

Qualifications

• Experience in Influencer Marketing and expertise in Social Media Marketing
• Strong Communication and Public Relations skills
• Basic understanding of Sales strategies and their integration into marketing efforts
• Ability to develop performance-driven influencer campaigns and measure ROI
• Proficiency in using social media platforms and analytics tools
• Creative thinking and problem-solving skills
• Bachelor's degree in Marketing, Communications, or a related field
• Prior experience in beauty, skincare, or D2C industries is an advantage