A growth-focused role in the D2C skincare & beauty sector, driving creator-led acquisition and brand love through data-driven influencer programs. The team builds premium skincare products and scales direct-to-consumer revenue using high-impact creator content and performance marketing.
Role:
Influencer Marketing Executive (primary recommended title)
Role & Responsibilities
- Plan and execute end-to-end influencer campaignsbriefing creators, setting KPIs, scheduling content, and ensuring on-brand creative execution.
- Source, evaluate, and negotiate collaborations with influencers and micro-creators for paid partnerships, product seeding, UGC and affiliate activations.
- Manage influencer operations including contracts, content approval, payment workflows, and compliance with disclosure/FTC guidelines.
- Partner with creative and performance teams to repurpose creator content for ads, optimize creative variants, and improve conversion metrics.
- Build measurement frameworks and dashboards to track CAC, ROAS, AOV, engagement rates, and recommend optimizations in-flight.
- Maintain and grow a talent pipeline and ongoing creator relationshipsrun ambassador programs and community initiatives to increase lifetime creator value.
Skills & Qualifications Must-Have
- Influencer Marketing
- Creator Partnerships
- Campaign Strategy
- Creator Briefing
- Contract Negotiation
- Performance Analytics
Preferred
Benefits & Culture Highlights
- On-site role in India with hands-on exposure to end-to-end D2C marketing and fast career progression.
- Access to product discounts, cross-functional ownership, and a performance-driven compensation structure.
- Collaborative creative environment focused on learning, experimentation, and measurable impact.
Skills: influencer marketing,instagram,d2c,briefing,access,contract negotiation,affiliate,partnerships,influencer,activations
