- Primary skills:Domain->Marketing->Brand Management,Domain->Marketing->Direct Marketing & CRM , Below the line marketing, digital marketing,Domain->Retail->Market Research,Technology->Digital Marketing->Digital Marketing - ALL
Work closely with various Centers of Excellence and help articulate their solutions in a manner that can resonate with business/clients
- Work with cross functional team of researchers, domain experts, sales team, architects and development teams for marketing collateral creation
- Contribute toward creating artifacts Mailers, Newsletters, Social Media Posts, Webinars, Marketing Videos, Point of Views, Case Studies, Blogs, Artifacts for Customer Visits, etc.
- Creatively showcase technology solutions and offerings
- Actively handle & work towards marketing campaigns for events to facilitate branding of technologies
- Help ideate and conceptualize content/artifacts for Client Contextualization
- Ability to work with clients to identify business challenges and contribute to client deliverables by refining, analyzing, and structuring relevant data
- Awareness of latest technologies and trends
- Logical thinking and problem solving skills along with an ability to collaborate
- Ability to assess the current processes, identify improvement areas and suggest the technology solutions
- One or two industry domain knowledge
