Head of Outbound Growth (Email + Deliverability - B2B USA)

Company: Aonxi

Location: Remote (US time zone)

Aonxi sells to US B2B owners and operators. Email is a primary channel for generating qualified conversations at scale.

We need someone who has done this before: built lists, set up infrastructure, protected deliverability, ran high-volume campaigns, and produced meetings - not vanity metrics.

• You can launch a working outbound system in days, not months.
• You protect domain reputation and inbox placement like it's a production system.
• You run experiments with discipline: hypothesis → test → measure → iterate.
• You generate qualified meetings with US decision-makers.
  

First 7 days

• Deliverability setup complete (domains, DNS, tracking hygiene, sending plan)
• Tools connected (Clay/Apollo/Lusha + Instantly/Smartlead + enrichment + CRM)
• Initial ICP list built + verified + segmented
• First campaigns live with A/B tests and a clear reporting dashboard

30 days

• Consistent inbox placement across mailboxes
• 3–5 ICP segments running with tailored messaging
• Predictable meeting flow starting (quality matters more than volume)
• A repeatable SOP for list building, copy, QA, and weekly optimization

60–90 days

• Scaled volume without killing deliverability
• A stable pipeline machine: segmented lists + rotating offers + testing calendar
• Documented playbooks so the system runs even when you're not online
  

Infrastructure + Deliverability

• Set up and manage domains/mailboxes, DNS (SPF/DKIM/DMARC), tracking best practices
• Warm-up strategy, sending ramps, throttling, and health monitoring
• Bounce control, blacklist monitoring, reputation protection, seed testing (if used)

Data + List Building

• Build ICP lists using Clay/Apollo/Lusha/ZoomInfo (we use what works)
• Enrichment, validation, dedupe, filtering, intent/firmographic segmentation
• Maintain clean data pipelines and suppression lists

Campaign Execution

• Write and iterate cold email sequences (first-line personalization + relevance)
• Run multivariate tests (subject, offer, CTA, personalization depth, angles)
• Scale winners, kill losers fast
• Coordinate with LinkedIn touchpoints (connect + comment + DM) as part of sequences

Measurement

• Track real KPIs: reply rate quality, positive replies, booked meetings, show rates
• Weekly reporting with learning summary: what we tested, what won, what died, what's next
  

• Proven record sending thousands of outbound emails to US B2B decision-makers
• Strong deliverability experience (you know how and why inbox placement dies)
• Hands-on with tools like Instantly or Smartlead, and Clay/Apollo
• You can explain your system clearly and show proof (screenshots, dashboards, case studies)
• You operate fast, with a plan, and you don't need hand-holding
• n8n / Zapier automation for enrichment → send → CRM logging
• Experience selling/booking meetings for: agencies, SaaS, B2B services, performance marketing
• Experience building multi-channel sequences (email + LinkedIn + calls/SMS)
  

• Inbox placement health + bounce rate control
• Positive reply rate (not just replies)
• Meetings booked per week
• Meeting quality (are they true ICP decision-makers)
• Speed of iteration (how quickly weak angles get replaced)
  

• Ownership: you run this function end-to-end
• Direct line to founder; fast decisions; no bureaucracy
• If you build a machine that prints meetings, you'll be paid like a VP
  

Send cv and below answers to [Confidential Information]

1. Your top 2–3 results (meetings booked, volumes, industries, timeframes)
2. Your deliverability setup checklist (domains, DNS, tracking approach, warm-up, ramp plan)
3. What tools you've used (Clay/Apollo/Lusha/Instantly/Smartlead/etc.)
4. A 7-day launch plan for Aonxi outbound (bullets are fine)