Head of Global Sales and Partnerships

About Cams Biometrics

Cams Biometrics is The Biometric Gateway - the universal API platform that eliminates vendor lock-in in the biometric industry.

While competitors force customers into proprietary hardware ecosystems, we provide freedom of choice: one API integration that works with any biometric device, any network, any ERP system. Our tagline captures our mission: One API. Any device. Any network. Any ERP.

With 200+ product integrations and a customer base spanning multiple countries, we've built a 12-year track record with zero security breaches. We operate a scalable B2B2C model, partnering with ERP vendors, HRMS platforms, system integrators, and resellers who serve end customers globally.

We're not just another biometric vendor - we're the infrastructure layer that connects the entire ecosystem.

The Opportunity

We're hiring a Head of Global Sales and Partnerships to own and accelerate our partnership-driven revenue growth across international markets.

This is not a traditional sales leadership role. This is an entrepreneurial opportunity to build a global partnership engine using digital-first strategies, AI-powered efficiency, and modern marketing tools.

90% of your focus: Acquiring and activating ERP/HRMS partnerships globally through digital channels - no field teams, no physical events, just smart digital execution at scale. 10% of your focus: Guiding our India SMB desktop app sales and global agent/distributor network through a Sales Manager you'll lead.

You'll have complete ownership of revenue strategy, a lean team to multiply your efforts, and direct access to the CEO for strategic decisions.

What You'll Own

1. Global ERP/HRMS Partnership Acquisition (90% Focus)

Your Mission: Build Cams Biometrics into the default biometric API partner for software companies worldwide.

What You'll Do:

• Identify and prioritize target ERP, HRMS, and SaaS vendors across global markets
• Conduct digital outreach to CTOs, Product VPs, and CEOs via LinkedIn, email, and targeted campaigns
• Host webinars and virtual roundtables that attract software company decision-makers
• Personally close high-value strategic partnerships with major software vendors
• Negotiate partnership terms, integration agreements, and revenue-sharing models
• Build relationships with system integrators who implement ERPs for their clients
• Create partnership playbooks, onboarding processes, and enablement programs
• Ensure partners actually generate revenue through effective activation and support

Success Looks Like:

• 15-25 active ERP/HRMS partnerships generating recurring API integration revenue every month
• Partnership pipeline covering multiple geographies and verticals
• Established presence in Middle East, Africa, Southeast Asia, Europe through partnerships
• Repeatable, documented partnership acquisition process that scales
• Partner-led revenue becoming a significant percentage of total company revenue

2. Digital Marketing & Brand Leadership

Your Mission: Position Cams Biometrics as The Biometric Gateway - the obvious choice for universal API integration.

What You'll Do:

• Build and execute digital marketing strategy targeting software company decision-makers
• Create and publish thought leadership content on LinkedIn, blogs, and industry forums
• Host monthly webinar series showcasing integration best practices and industry insights
• Implement SEO/SEM strategies to attract software vendors searching for biometric APIs
• Develop compelling case studies, technical guides, and partnership success stories
• Leverage AI tools to scale content creation, campaign execution, and personalization
• Build personal brand as industry expert and face of Cams Biometrics
• Create marketing materials that enable partners to sell effectively
• Drive qualified partnership leads through inbound and outbound digital campaigns

Success Looks Like:

• Strong LinkedIn presence with engaged following of software industry leaders
• Monthly webinars attracting 50-100+ relevant decision-makers
• Consistent inbound partnership inquiries from digital presence
• The Biometric Gateway recognized as thought leader in universal API integration
• Measurable ROI from digital marketing spend on partnership acquisition

3. Team Leadership & Performance Management

Your Mission: Build a high-performing, lean team that punches far above its weight through smart tools and systems.

Your Team:

• Partnership Manager - Pipeline generation, qualification, mid-level engagement (you close strategic deals)
• Sales Manager - India SMB desktop app sales + global agent/distributor network
• Digital Marketer - Campaign execution, content creation, webinar coordination
• Graphic Designer - Visual content, presentations, marketing materials
• Support Engineer - Technical support, integration assistance, partner enablement

What You'll Do:

• Set clear targets and KPIs for each team member aligned to revenue goals
• Conduct weekly 1-on-1s to review performance, remove blockers, and coach
• Guide Partnership Manager on qualification criteria and deal strategy, then step in to close
• Direct Digital Marketer on campaign priorities, messaging, and target audiences
• Review Sales Manager's performance on India SMB and agent network development
• Make hiring decisions to scale team as revenue justifies additional bandwidth
• Build systems and processes that allow team to operate efficiently without constant oversight
• Implement AI tools and automation across team functions to multiply output

Success Looks Like:

• Team consistently hitting or exceeding targets with clear accountability
• Partnership Manager generating qualified pipeline that you convert at high rates
• Digital Marketer driving measurable leads and engagement
• Sales Manager growing India SMB and agent network independently
• Lean team achieving results that would traditionally require 2-3x the headcount

4. India SMB Sales & Global Agent Network (10% Focus - Delegated)

Your Mission: Guide Sales Manager to build India desktop app revenue and global agent/distributor network.

What You'll Do:

• Set monthly/quarterly targets for India SMB desktop application sales
• Guide Sales Manager on identifying, onboarding, and enabling agents/distributors globally
• Approve agent partnership agreements, commission structures, and market prioritization
• Review weekly performance on India SMB pipeline and agent network expansion
• Build cross-sell strategy: desktop app agents API Gateway partnership leads
• Make strategic decisions on pricing, promotions, and channel expansion

Strategic Leverage: Desktop app agents who understand the simpler product become lead generation sources for complex API partnerships. They provide local market presence, intelligence, and introductions to software companies in their regions.

Success Looks Like:

• India SMB channel generating consistent monthly revenue
• 15-25 active agents/distributors across priority international markets
• Cross-sell mechanism: 20-30% of agents referring API partnership opportunities
• Sales Manager operating independently with minimal oversight needed

5. Strategic Revenue Ownership

Your Mission: Own company-wide revenue performance and strategic direction.

What You'll Do:

• Set and own aggressive revenue targets (monthly, quarterly, annual)
• Build predictable revenue systems focused on recurring API integration income
• Make strategic decisions on pricing, deal structures, and partnership economics
• Allocate resources and prioritize initiatives based on revenue impact
• Track and analyze all revenue metrics across channels and geographies
• Report transparently to CEO on performance, challenges, and strategic opportunities
• Identify bottlenecks and implement solutions quickly
• Forecast revenue and plan capacity for sustainable growth

Success Looks Like:

• Consistent achievement of aggressive revenue targets
• Predictable pipeline with healthy conversion rates
• Clear visibility into revenue drivers and performance metrics
• Data-driven decision making on resource allocation and strategy

6. International Market Expansion

Your Mission: Establish Cams Biometrics presence in high-priority international markets entirely through digital channels.

What You'll Do:

• Define international market entry strategy and prioritization
• Build distributor and partner relationships in Middle East, Africa, Southeast Asia, Europe
• Conduct virtual trade shows, conferences, and regional partnership events
• Adapt messaging and positioning for different cultural and regulatory contexts
• Navigate cross-border complexities: pricing, compliance, localization, payment terms
• Leverage agent/distributor network for local market intelligence and introductions
• Represent Cams Biometrics at international virtual conferences and industry events

Success Looks Like:

• Active partnerships in 5-8 international markets
• International revenue growing as percentage of total
• Documented playbook for entering new markets digitally
• Network of distributors and agents providing global coverage

Who You Are

Must-Have Experience

Partnership Sales Background (Non-Negotiable):

• 7-12 years in B2B technology sales with proven track record
• Majority of experience (60%+) in partnership/ecosystem sales - selling to software companies, not just end customers
• Sold API platforms, SaaS integrations, or developer-focused products to technical buyers
• Built integration partnerships with ERP, HRMS, or enterprise software vendors
• Engaged successfully with CTOs, Product VPs, and CEOs of technology companies
• Track record of meeting or exceeding aggressive sales targets with specific numbers to prove it

Digital-First Execution (Non-Negotiable):

• 80%+ of your deals closed entirely through digital channels - LinkedIn, Zoom, webinars, email
• You don't rely on field sales, in-person meetings, or physical events to close deals
• Proven track record building partnerships across geographies without traveling to each market
• Comfortable and effective selling remotely to executives you've never met in person

International Capability (Non-Negotiable):

• Built partnerships or closed clients in 3+ countries outside India
• Can articulate specific examples of how you entered each market digitally
• Experience running business initiatives that span multiple regions simultaneously
• Understanding of cross-border sales complexities and cultural nuances

Digital Marketing Proficiency (Non-Negotiable):

• Active, consistent presence on LinkedIn or similar professional platforms
• Hosted webinars, created content, or built thought leadership to attract partnerships
• Comfortable being the face of the brand in digital channels
• Can show recent examples of digital initiatives you've personally executed

AI & Technology Fluency (Non-Negotiable):

• Daily user of AI tools (ChatGPT, Claude, etc.) for research, content, outreach, analysis
• Can demonstrate specific workflows where you use AI to scale your output
• Comfortable evaluating, adopting, and implementing new marketing/sales technologies
• Thinks instinctively about automation and efficiency, not just headcount

Team Leadership (Required):

• Managed cross-functional teams of 4-8 people with different skill sets
• Balance hands-on execution (personally closing deals) with team leadership
• Comfortable being a player-coach - leading by example while guiding others
• Experience setting targets, reviewing performance, and driving accountability

Technical & Strategic Skills

Technical Understanding:

• Grasp how APIs work and why they matter to software companies
• Can discuss integration benefits with developers and ROI with business buyers
• Understand security, compliance, and data privacy considerations
• Comfortable in technical conversations without being intimidated

Partnership Structuring:

• Know how to create win-win partnership models (revenue share, co-sell, integration fees)
• Experience with partner enablement - training, marketing support, technical resources
• Understanding of B2B2C models where partners sell to end customers
• Can activate partnerships, not just sign them

Global Mindset:

• Comfortable working across time zones and cultural contexts
• Can adapt messaging and approach for different markets
• Understand how to scale globally without physical presence
• Think in terms of global reach, not just local markets

Mindset & Work Style

Ownership Mentality:

• You think like a founder, not an employee - outcomes matter more than hours
• Take full accountability for results without making excuses
• Proactive and high-agency - you see what needs to happen and make it happen
• Comfortable with aggressive targets and performance pressure

Digital-Native Thinking:

• Default to digital channels, automation, and scalable tactics
• Believe AI and technology multiply human effort 10x
• Don't wait for large teams or budgets - figure out how to win with what you have
• Think global-first, not local-first

Hands-On Executor:

• Comfortable being extremely hands-on, especially in the first 6 months
• Don't just delegate - you roll up sleeves and execute alongside your team
• Can create content, run campaigns, conduct outreach, close deals personally
• Build systems and document processes as you go

Resilient & Adaptable:

• You've missed targets before, learned from it, and came back stronger
• Thrive in ambiguity and fast-paced startup environments
• Quick learner who can master new products, markets, and strategies
• When Flextor (fingerprint vehicle ignition) launches, you'll adapt quickly

What You'll Get

Compensation

Base Salary: 10-12 Lakhs per annum

• Competitive fixed compensation based on experience and track record

Performance Incentives: Uncapped, High-Earning Potential

• Performance-linked incentives tied to:
• Company-wide revenue achievement
• Partnership acquisition and activation
• International market expansion
• Team performance metrics
• Digital marketing effectiveness

Salary Doubling Commitment: 2x in 12 Months

• We commit to doubling your base salary to 20-24L within 12 months when you achieve clearly defined organizational revenue targets
• Targets are transparent, measurable, and documented from day one
• Not subjective - pure performance-based

Long-Term Growth: CXO Track

• Proven performance opens path to Chief Revenue Officer or Chief Business Officer role
• We promote based on results, not tenure
• As the business scales, your role and compensation scale with it

Work Environment

Location: Chennai (Sholinganallur area)

• Office-based role with flexibility for focused work
• Relocation support available for the right candidate

Culture:

• Entrepreneurial, metrics-driven, fast-moving
• We value outcomes over optics, results over reports
• No corporate politics or bureaucracy
• Direct access to CEO for strategic decisions
• Your ideas and execution directly shape company direction

Technology & Tools:

• Budget for AI tools, marketing platforms, sales intelligence software
• Freedom to evaluate and deploy tools that drive results
• Modern tech stack - CRM, automation, analytics, collaboration tools
• Encouraged to test emerging technologies

Team Dynamics:

• Work with talented, focused people who care about results
• Small enough that your impact is visible immediately
• Large enough that you have resources and support

Growth Stage:

• Established product with proven market fit
• Now in aggressive scaling mode
• Revenue foundation in place, ready for exponential growth
• Early enough to build significant equity value (metaphorically and potentially literally)

This Role Is NOT For You If

You should NOT apply if you:

Rely primarily on in-person meetings, field sales, or physical events to close deals

Have mostly sold directly to end customers rather than building partnerships

Need large teams and budgets to be effective

Prefer pure strategy without hands-on execution

Are uncomfortable with aggressive targets and high accountability

Don't use AI tools or resist learning new technologies

Have no international sales experience

Don't create content or build digital visibility

Want work-life balance over high-growth challenges

Aren't willing to relocate to Chennai

See yourself as just a manager who delegates everything

This Role IS For You If

You should DEFINITELY apply if you:

Close 80%+ of your deals entirely through digital channels

Have built real partnerships with software companies (ERP/HRMS/SaaS)

Built business in 3+ international markets without living there

Use AI tools daily and think about automation instinctively

Are comfortable hosting webinars and building LinkedIn presence

Want to personally close strategic deals while leading a team

Believe a lean, tech-savvy team can outperform large traditional sales orgs

Think like an owner and take full accountability for results

Thrive in fast-paced, high-expectation environments

Want your career trajectory determined by performance, not politics

Are ready to build something significant on a global scale

Ready to Build The Biometric Gateway's Global Partnership Engine

If you're a digital-native, partnership-focused revenue leader who thinks globally, executes with AI-powered efficiency, and thrives on aggressive targets - we want to hear from you.

This isn't just a job. It's an opportunity to build something significant, prove a new model of lean, technology-amplified sales, and establish yourself as a leader in the universal API integration space.

Apply now and show us what you've built before - because we're betting on you to build something even bigger with us.

Cams Biometrics is an equal opportunity employer. We value diverse perspectives, international experience, and innovative thinking in building a global business.