Head of Digital Marketing

Company Description

Simandhar Education is a leading institute in India, specializing in professional courses such as US CPA, US CMA, EA, CIA, and ACCA. The institute is a key contributor to India's CPA and CMA ecosystems, having partnered with all the Big 4 accounting firms and leading multinational corporations. With over 50,000 enrolled finance and accounting professionals, Simandhar Education has achieved milestones including 10,000+ placements, 250+ corporate partnerships, and a 90% pass rate. The institute employs 15+ expert faculty members and has produced six recipients of the prestigious AICPA Elijah Watt Sells Award. Recognized as the BEST CPA CHANNEL PARTNER 2022 by Becker, Simandhar Education continues to be a trusted name in professional education.

Role Description

We are seeking a Head of Digital Marketing for a full-time, on-site position in Hyderabad. The role involves developing and implementing digital marketing strategies to drive brand awareness, lead generation, and customer engagement. Responsibilities include managing social media campaigns, analyzing web performance using analytics tools, optimizing marketing strategies, and overseeing lead generation efforts. The ideal candidate will collaborate with cross-functional teams to align marketing initiatives with business goals and leverage digital channels to achieve results.

Qualifications

• Proven expertise in Marketing and Digital Strategy
• Strong skills in Social Media Marketing and Lead Generation
• Proficiency in Web Analytics and tools to measure marketing performance
• Demonstrated ability to manage campaigns and deliver measurable results
• Strong leadership, collaboration, and communication skills
• Experience in the education or professional training industry is a plus
• Bachelor's or Master's degree in Marketing, Business Administration, or a related field