Who We Are
Wizcraft is in the business of creating experiences. Our staunch belief is that an event may be forgotten, but an experience will last a lifetime. As pioneers in the events, exhibitions, activations, television, PR, and digital space, Wizcraft has played a defining role in shaping the event management industry in India.
About the Role
We are seeking an exceptional Head of Design to lead the creative and spatial design vision behind large-scale experiential events, global entertainment productions, brand activations, and immersive audience environments.
This role will drive the design philosophy and visual storytelling across experiential projects including corporate events, award shows, entertainment IPs, exhibitions, and brand experiences. The Head of Design will translate creative concepts into visually compelling environments through stage design, spatial storytelling, multimedia integration, and immersive experience design.
The ideal candidate combines design excellence, experiential storytelling, emerging technology awareness, and leadership capability to deliver world-class visual experiences that captivate audiences and elevate brand engagement.
Industry Requirement
Candidates must come from the Media, Entertainment, Experiential Marketing, or Event Management ecosystem.
Relevant industry backgrounds include:
Experiential marketing agencies
Event production companies
Entertainment and live show production
Brand activation agencies
Stage design, spatial experience, or exhibition design studios
Key Responsibilities
Design Leadership
- Lead the overall design vision and visual identity for experiential campaigns, large-scale events, and entertainment productions.
- Translate strategic concepts into compelling spatial, stage, and visual environments.
- Establish design standards and creative direction across projects.
Experience & Spatial Design
- Conceptualize immersive stage designs, installations, and experiential environments.
- Develop spatial storytelling that integrates architecture, lighting, digital media, and stagecraft.
- Collaborate with production teams to ensure design feasibility and excellence in execution.
Creative Collaboration
- Partner with strategy, creative, and client servicing teams to develop visually powerful experiential concepts.
- Guide multidisciplinary teams including set designers, 3D artists, motion designers, lighting designers, and production specialists.
- Ensure design integrity from concept through execution.
Pitch & Concept Development
- Lead visual design for major pitches and proposals.
- Create compelling visualizations, mood boards, and experience narratives that strengthen client presentations.
- Support business development teams in winning new projects.
Innovation & Design Trends
- Track global trends in experiential design, stagecraft, immersive environments, and live entertainment.
- Introduce new creative formats including projection mapping, interactive environments, digital installations, and multimedia experiences.
- Elevate the organization's design reputation within the experiential industry.
AI & Emerging Technology Capability
- Strong familiarity with AI tools and technologies transforming design workflows and creative ideation.
- Ability to use AI tools for concept visualization, rapid prototyping, creative exploration, and design inspiration.
- Understanding of how AI, immersive technologies, projection mapping, AR/VR, XR stages, and generative design enhance experiential environments.
- Champion adoption of AI-assisted creative tools within design teams to accelerate ideation and visual development.
Scale of Productions Managed
The ideal candidate should have experience designing and delivering large-scale productions such as:
- Global award shows, entertainment properties, and large televised events Stadium-scale concerts and festivals
- Large corporate conventions and product launches
- High-budget brand activations and experiential marketing campaigns
- International exhibitions, pavilions, and immersive installations
- Experience managing design for productions ranging from 20 Cr to 200+ Cr scale will be, highly valued.
Technical Design Capabilities
Strong technical understanding of experiential production including:
- Stage architecture and scenic design
- Lighting design and show integration
- Projection mapping and large LED environments
- Interactive installations and digital environments
- Immersive spatial environments and experiential architecture
- Collaboration with technical production, engineering, and fabrication teams
- Ability to balance creative ambition with technical feasibility and production realities is critical.
Software & Design Technology Ecosystem
Hands-on familiarity or leadership oversight across leading design and visualization tools
including:
- Cinema 4D
- Blender
- Unreal Engine
- TouchDesigner
- Autodesk 3ds Max / Maya
- Adobe Creative Suite
- AI-based visualization and generative design tools
- Real-time rendering platforms
Understanding of emerging workflows combining AI, real-time rendering, and immersive
technology will be a strong advantage.
Leadership Responsibilities
- Build and mentor a high-performing design and visualization team.
- Establish creative processes for concept development, visualization, and design execution.
- Inspire a culture of innovation, experimentation, and creative excellence.
Key Skills & Capabilities
- Experiential and spatial design
- Stage and show design
- Brand environment and installation design
- 3D visualization and concept development
- Visual storytelling and immersive experience design
- Multimedia integration (lighting, projection, digital media)
- AI-enabled design exploration and creative workflows
- Leadership and creative direction
What you need to have
- 1218 years of experience in experiential design, event design, entertainment production, or spatial design.
- Prior roles such as Creative Director, Design Director, Experience Design Lead, or Head of Design.
- Proven experience designing large-scale events, entertainment productions, brand activations, or immersive environments.
- Strong exposure to stage production, multimedia design, and large-format visual storytelling.
What Success Looks Like
- Visually iconic experiential productions that captivate audiences.
- Award-winning stage and environment designs.
- Consistent design excellence across all experiential projects.
- Strong creative reputation within the experiential and entertainment industry.
