In this senior leadership role, you will act as a client visionary and fearless advocate for innovative solutions, providing valuable perspectives based on a deep understanding of your clients business landscape, challenges, and opportunities. You'll work to cultivate client satisfaction through proactive feedback and a consultative approach, serving as the day-to-day point of contact for non-campaign-related matters.
Key Responsibilities
Strategic & Financial Oversight
- Develop and execute comprehensive strategic approaches that are fully aligned with client business objectives.
- Oversee business financial accounting, ensuring accuracy and compliance.
- Manage campaign development schedules and investment charters, including POs, partnerships, risk mitigation for delays, and commercial commitments.
- Supervise and manage work related to business growth and strategic development initiatives.
Team Leadership & Collaboration
- Inspire and unify the team by articulating shared goals and fostering a collaborative environment.
- Lead and establish collaborative operating models across senior stakeholders from specialist functions like Measurement, Data Analytics, and Content.
- Uphold a talent-centric approach by building a performance-oriented and motivated team.
- Review agency capabilities and resources to ensure they meet client needs.
Innovation & Thought Leadership
- Drive thought leadership and industry-defining work through structured communication planning and full utilization of cross-functional WPP capabilities.
- Develop a roadmap for transforming and maturing the client's approach to media and beyond.
- Work with specialist teams (Choreograph, GroupM Investment, Talent, Delivery) on solutions derived from digital maturity assessments.
- Determine strategic segments and audiences by reviewing consumer journeys, media touchpoints, and engagements using a guided measurement framework to determine KPIs.
What You'll Bring
- Minimum 18-20 years of work experience in business consultancy, marketing, a media agency, or a strategic planning role, with at least 5 years focused on media/communications planning.
- A proven track record of collaborating with key decision-makers within organizations and a deep understanding of the media landscape, industry intricacies, and business dynamics.
- Extensive experience engaging with various stakeholders, including suppliers, agencies, and media owners.
- Mandatory experience working on large FMCG and CPG brands.
- Strong business acumen & commercial orientation, with the ability to perceive issues from financial and commercial perspectives and understand resource allocation.
- Comprehensive understanding of business principles and practices, including offline and online media and their roles in shaping client businesses.
- Exceptional team management abilities that foster a unified work environment.
- Highly refined presentation and facilitation skills.
- Seasoned in overseeing substantial projects and managing their successful execution.
- Acute inquisitiveness and an entrepreneurial mindset.
- Excellent relationship-building and problem-solving skills.
- In-depth knowledge of products/services and the ability to influence clients effectively.
