Growth & Marketing Manager

Company Description

Namma Yatri is a Software as a Service (SaaS) / Mobility as a Service (MaaS) platform that enables drivers to seamlessly connect with riders, ensuring frictionless user experiences and hassle-free services for both. As a people-first platform, Namma Yatri and its family of appsincluding Yatri Sathi, Odisha Yatri, and Kerala Savariare transforming urban mobility. We provide cutting-edge technology at utility pricing, fostering partnerships across Samaaj (Society), Sarkaar (Government), and Bazaar (Business) while embracing open networks like ONDC. At Namma Yatri, we are expanding beyond autos to build a comprehensive multi-modal mobility ecosystem. Our goal is to create a seamless, integrated transportation network that offers commuters multiple options- Busses, Metro, Auto, Cabsensuring affordability, convenience, and accessibility. With over 2 lakh rides daily and growing global interest, Namma Yatri is leading the way in accessible, community-driven mobility solutions.

About the Role

This is a high-ownership role for someone who wants to shape how cities move. As a Growth & Marketing Manager at Moving Tech Innovations (Namma Yatri), you will play a central role in scaling our platform across Bengaluru, Delhi and other upcoming cities. You will work closely with leadership across Growth, Marketing, Operations, Product, and Partnerships blending strategy, execution, creativity, and on-ground problem solving. The ideal candidate is young, driven, and entrepreneurial, with the ability to understand city behaviour, think creatively about growth, translate insights into plans, and take campaigns from idea execution impact. You will build hyperlocal strategies, strengthen city presence, unlock new user segments, and drive brand love, while staying aligned with senior stakeholders on goals and outcomes.

Key Responsibilities

Growth & Expansion

Grow rider and driver numbers through targeted initiatives

Build hyperlocal growth plans (tech parks, metros, colleges, hubs)

Run experiments to improve acquisition, activation, engagement

Partner with corporates, institutions, communities

Work with city ops to identify pockets and opportunities

Marketing & Brand

Plan and execute offline + digital marketing efforts

Develop creative city-led ideas that build brand love

Collaborate with creators, influencers, partners

Guide designers/agencies on creatives and content

Ensure consistent brand communication

Data & Insights

Track growth and campaign performance

Identify what's working and refine strategies

Share insights with leadership

Use data to prioritise actions and improve ROI

Who You Are

12 years in growth, marketing, or startup environments

Strong communication and storytelling skills

Creative thinker with practical execution

Comfortable with data and dashboards

Hands-on, proactive, field-ready

Open to travel to Delhi & other cities

Good to Have

Experience in digital marketing or influencer campaigns

Exposure to mobility or consumer apps

Ability to build city-specific creative strategies

Why Join Us

Lead growth for a fast-scaling mobility platform

High visibility with leadership

Freedom to experiment and scale ideas

Real city-level impact

Location: Bengaluru (Primary)

Travel: Delhi & other expansion cities