Job Title: Growth Manager Performance Marketing
Company: Denzour Nutrition Pvt. Ltd.
Location: Jasola, New Delhi (Work from Office)
About Denzour Nutrition
Denzour Nutrition is a fast-growing nutraceutical brand offering high-quality whey protein, pre-workouts and wellness supplements through our website, Amazon, Flipkart and other channels. We are on a mission to scale Denzour into a multiX growth brand and are looking for a data-driven Growth Manager to lead our digital growth engine.
Role Overview
We are looking for a Growth Manager who can drive business growth through performance marketing, Google Ads, Meta (Facebook & Instagram) Ads, and overall digital marketing & social media strategy.
The ideal candidate is someone who has scaled brands profitably, understands D2C/e-commerce funnels, and can own performance numbers end-to-end.
Key Responsibilities
1. Performance Marketing & Paid Media
- Plan, execute and optimise Google Ads (Search, Display, Shopping, YouTube) campaigns for sales and ROAS.
- Plan, execute and optimise Meta Ads (Facebook & Instagram) for conversion-focused campaigns.
- Build and manage full-funnel campaigns (awareness consideration purchase retention).
- Run A/B tests on creatives, audiences, landing pages and ad copies to improve performance.
- Track daily/weekly performance (CPC, CTR, CPM, CAC, ROAS, LTV, etc.) and constantly improve metrics.
2. Strategy & Growth Ownership
- Create and execute data-driven growth strategies for all paid channels.
- Identify new growth opportunities, audiences, platforms and experiments to scale revenue.
- Own monthly growth targets and work closely with founders to plan and deliver them.
3. Digital Marketing & Social Media Strategy
- Oversee overall digital marketing strategy including website traffic, conversion rate and remarketing.
- Plan and guide social media strategy for Instagram, Facebook and other relevant platforms to align with performance goals.
- Coordinate with content/creative teams to ensure high-converting creatives and messaging.
4. Influencer & Affiliate Marketing
- Manage and guide the influencer marketing team to drive measurable sales and brand visibility.
- Build and scale an affiliate marketing ecosystem (creators, communities, partners) for revenue generation.
- Track influencer & affiliate performance and optimise for ROI.
5. Analytics & Reporting
- Set up proper tracking using tools like Google Analytics, Pixel, UTM, etc.
- Build weekly and monthly performance reports with clear insights and action points.
- Use data to drive decisions on budgets, channels, campaigns and creatives.
Requirements
- Proven experience in performance marketing with strong hands-on expertise in:
- Google Ads
- Meta Ads (Facebook & Instagram)
- Strong understanding of data-driven marketing, campaign optimisation and growth metrics.
- Experience in handling overall digital marketing and social media strategies.
- Demonstrated experience in scaling a brand to multi-X growth (preferably D2C/e-commerce).
- Experience in managing influencer marketing and affiliate marketing for sales generation.
- Strong analytical skills and comfort with numbers, dashboards and reports.
- Ability to work in a fast-paced, growth-focused environment and take ownership of results.
Preferred / Added Advantage
- Prior experience in nutrition / supplements / fitness / health / wellness or similar industry.
- Experience with marketplaces like Amazon and Flipkart from a performance/growth perspective.
Compensation
- Salary: As per skills and experience (negotiable for the right candidate).
How to Apply
Interested candidates can apply via LinkedIn or send their CV/portfolio to [Confidential Information]
and [HIDDEN TEXT]
, or message on WhatsApp only at 7065555404 with the subject line:
Application Growth Manager Denzour Nutrition
