Graphic Designer

Graphic Designer – Ferns N Petals (FNP)

Location: Gurugram, Haryana

Experience: 2–5 Years

Role Overview

We are looking for a Graphic Designer who can translate creative concepts and business requirements into visually compelling designs across digital and marketing platforms.

The ideal candidate should have a strong understanding of visual communication, branding, digital design, typography, layouts, and creative storytelling, with the ability to work in a fast-paced, high-volume consumer environment.

Key Responsibilities

• Create engaging and visually appealing creatives for digital, social media, website, app, CRM, performance marketing, and other marketing channels.
• Develop creative concepts aligned with FNP's brand identity, campaigns, products, and key occasions.
• Design creatives for major consumer occasions and festivals such as Valentine's Day, Diwali, Raksha Bandhan, Mother's Day, Christmas, birthdays, anniversaries, and other gifting moments.
• Work closely with Marketing, Brand, Social Media, E-commerce, Product, and Content teams to understand creative requirements and deliver high-quality designs.
• Develop campaign assets, banners, promotional creatives, product communication, social media posts, stories, thumbnails, and other digital assets.
• Ensure consistency in brand guidelines, typography, colours, imagery, and overall visual language.
• Adapt creative concepts into multiple formats and dimensions across different platforms.
• Work on multiple projects simultaneously while maintaining quality and meeting defined timelines.
• Collaborate with internal stakeholders and incorporate feedback effectively.
• Stay updated with emerging design trends, consumer aesthetics, digital content formats, and creative best practices.

Required Skills & Qualifications

• Bachelor's degree/diploma in Graphic Design, Visual Communication, Fine Arts, or a related field.
• 2–5 years of relevant experience in graphic design, preferably within consumer brands, e-commerce, D2C, retail, lifestyle, gifting, fashion, beauty, or similar industries.
• Strong proficiency in Adobe Photoshop, Illustrator, and InDesign.
• Strong understanding of typography, composition, colour theory, visual hierarchy, and branding.
• Ability to conceptualize and execute creative ideas independently.
• Strong attention to detail and an eye for aesthetics.
• Ability to work in a fast-paced environment and manage multiple priorities.
• Strong communication and collaboration skills.
• A strong portfolio demonstrating digital, social media, branding, and campaign design work is mandatory.

Nice to Have

• Figma experience for creating digital interfaces, layouts, or collaborative design work.
• Video Editing / Motion Graphics skills using tools such as After Effects, Premiere Pro, or similar platforms.
• Experience creating short-form content for Instagram Reels, YouTube Shorts, and other digital platforms.
• Understanding of basic UI/UX principles.
• Experience working with AI-powered creative/design tools.
• Experience in e-commerce, D2C, gifting, lifestyle, or consumer internet brands.

What We're Looking For

• A creative thinker who can convert ideas into impactful visual communication.
• Someone who understands both design aesthetics and consumer behaviour.
• A designer who can balance creativity with business objectives.
• Someone who is proactive, collaborative, and comfortable working in a fast-moving environment.
• A strong visual storyteller who is excited about building creative experiences for a consumer-facing brand.