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Job Description

Delhi Public School Dwarka Expressway, Gurugram

About the Role

Delhi Public School Dwarka Expressway is looking for a creative, detail-oriented, and experienced Senior Graphic Designer to lead and execute high-quality visual communication across the school's digital and offline platforms.

The ideal candidate will have a strong understanding of visual storytelling, branding, social media design, campaign creatives, and institutional communication, along with the ability to translate ideas and content into compelling visual experiences.

Key Responsibilities

Creative & Visual Communication

- Develop creative concepts and visual identities for school campaigns, events, celebrations, and initiatives.

- Design engaging creatives for social media, digital campaigns, websites, presentations, newsletters, brochures, posters, standees, certificates, and print collateral.

- Create visually compelling communication for admissions, academics, student achievements, events, and school initiatives.

- Develop carousel posts, reels covers, stories, banners, infographics, and other digital assets.

- Maintain consistency across all school communication while ensuring designs remain fresh and contemporary.

Branding & Design Systems

- Ensure adherence to the school's visual identity, brand guidelines, typography, colour palette, and overall design language.

- Develop templates and reusable design systems to improve consistency and efficiency.

- Work closely with the communications and leadership teams to maintain a cohesive brand presence across platforms.

Campaign & Event Design

- Conceptualise and execute creative campaigns for admissions, school events, festivals, awareness days, parent engagement initiatives, and institutional announcements.

- Design event-specific collateral including invitations, backdrops, digital screens, certificates, brochures, and promotional material.

- Translate campaign objectives into strong visual concepts that connect with parents, students, educators, and the wider school community.

Photography & Visual Content

- Collaborate with photographers, videographers, content writers, and social media teams to create cohesive visual campaigns.

- Provide creative direction for photoshoots and image-based campaigns when required.

- Select, retouch, colour-correct, and prepare images for digital and print use.

- Use AI-assisted creative tools where appropriate to develop concepts, visual references, and production-ready assets.

Team & Project Management

- Manage multiple design projects simultaneously while meeting deadlines and maintaining quality.

- Review and guide the work of junior designers or external creative partners.

- Coordinate with internal stakeholders to understand briefs, gather feedback, and deliver final creatives.

- Take ownership of projects from concept development to final execution.

Required Skills

- Strong command of Adobe Creative Suite, particularly Photoshop, Illustrator, and InDesign.

- Working knowledge of Figma, Canva, After Effects, Premiere Pro, or similar tools is an advantage.

- Strong understanding of typography, composition, colour theory, visual hierarchy, and layout.

- Excellent knowledge of social media design and current visual trends.

- Ability to create both digital and print-ready artwork.

- Strong image editing and photo-retouching skills.

- Good understanding of branding and visual communication.

- Ability to develop original concepts rather than relying solely on templates.

- Familiarity with AI-based creative and design tools is desirable.

What We're Looking For

- 4–7 years of relevant graphic design experience, preferably in an education, media, advertising, branding, or creative environment.

- A strong and diverse portfolio demonstrating conceptual thinking and execution quality.

- Excellent attention to detail and a strong sense of aesthetics.

- Ability to understand briefs and independently convert ideas into visual concepts.

- Strong communication and collaboration skills.

- Ability to work in a fast-paced environment with multiple priorities.

- A proactive mindset with the ability to suggest creative improvements rather than simply execute instructions.

- Experience in creating communication for schools, institutions, brands, or premium organisations will be an advantage.

Key Attributes

Creative Thinking | Visual Storytelling | Attention to Detail | Brand Sensibility | Ownership | Collaboration | Adaptability | Deadline Management

Why Join Us

- Opportunity to shape the visual identity of a growing educational institution.

- Work across diverse creative formats, campaigns, events, and digital platforms.

- Collaborate with educators, leadership, communications, and creative teams.

- Opportunity to experiment with contemporary design trends and emerging creative technologies.

Application

Interested candidates are invited to share their updated CV and portfolio showcasing relevant design work.

Position: Senior Graphic Designer

Organisation : Delhi Public School Dwarka Expressway, Gurugram

Experience: 4–7 Years

Location: Gurugram, Haryana

Department: Advocacy

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