Graphic Designer cum Digital Marketing Expert

Key Responsibilities

Graphic Design

• Create engaging visual assets including social media creatives, infographics, brochures, posters, and presentations.
• Assist in developing brand-consistent layouts, templates, and collaterals.
• Edit and optimize images, videos, and other digital content for online use.
• Collaborate with senior team to refine creative concepts.

Digital Marketing

• Support execution of digital campaigns across social media, email, and web platforms.
• Manage and update social media accounts with creative posts and stories.
• Assist in SEO-friendly content creation and website updates.
• Track campaign performance metrics and prepare basic reports.
• Stay updated on digital marketing trends and tools.

Education

• Bachelor's degree/diploma in Graphic Design, Fine Arts, Digital Media, or related field.

Skills & Competencies

• Proficiency in design tools: Adobe Photoshop, Illustrator, Canva (basic knowledge of video editing tools is a plus).
• Familiarity with digital marketing platforms: Facebook, Instagram, LinkedIn, Google Ads.
• Basic understanding of SEO, content promotion, and analytics tools.
• Strong creative thinking, attention to detail, and ability to meet deadlines.
• Good communication skills and collaborative mindset.

Experience

• 12 years of experience in graphic design and/or digital marketing (internship or project experience acceptable).

Other Requirements

• Passion for design and digital media.
• Willingness to learn and adapt to new tools and trends.
• Ability to multitask and contribute to a fast-paced environment.

Growth Opportunities

• Exposure to integrated awareness campaigns and cross-functional collaboration.
• Opportunity to develop advanced skills in design, branding, and digital strategy.
• Career progression to mid-level roles in design, marketing, or communications.