Global Marketing Automation Lead

Design, build, execute, and manage email marketing campaigns using Salesforce Marketing Cloud and other marketing automation platforms.

Create and optimize landing pages using Adobe Experience Manager or marketing automation tools to support campaign objectives.

Track, analyze, and report on campaign performance using Power BI dashboards, ROI metrics, and KPIs.

Monitor digital campaign metrics including reach, engagement, segmentation, and enrichment to recommend improvements.

Support the implementation and utilization of digital technologies and operational tools to enhance marketing effectiveness.

Collaborate with global marketing teams and stakeholders to ensure campaigns align with business objectives and timelines.

Maintain database management, email delivery, and automation processes to ensure seamless execution of campaigns.