International E-Commerce Strategy & Growth
- Develop and execute global e-commerce strategies across USA, Europe, Middle East, and Asia.
- Increase YoY international revenue by identifying high-potential markets and customer segments.
- Launch and manage regional storefronts on platforms like Alibaba.com, Amazon Global, Etsy, eBay, and Shopify Plus.
Platform Optimization & Sales Enablement
- Optimize product listings, UX, pricing, and promotions to increase traffic, conversions, and AOV.
- Use data analytics to improve performance metrics and inform business decisions.
Market Localization
- Adapt marketing strategies and product offerings based on regional preferences, culture, seasonal trends, and compliance requirements.
- Collaborate with design and sourcing teams to ensure regional alignment in products and pricing.
Digital Marketing & Customer Acquisition
- Implement paid media campaigns, influencer marketing, and multilingual content strategies for global reach.
- Monitor ROI across digital channels and optimize campaigns for performance.
Logistics & Supply Chain Management
- Manage cross-border logistics operations and 3PL partnerships.
- Reduce international delivery time and enhance customer experience.
Compliance & Risk Management
- Ensure compliance with import/export laws, labeling standards, and regional e-commerce regulations.
- Stay updated on international trade requirements, tariffs, and certifications.
