General Manager

Key Responsilbilties:

• Acting as a sales advocate for Conductors & Cables across all export markets (US ,Middle East, Latin America,SAARC,Africa); scaling up business processes; making recommendations for process improvement.
• Enhancing organizational reach and market share through the application of robust strategies, effective pricing and excellent client relationship management.
• Conceptualizing competitive business development strategies to develop market share for achievement of revenue & profitability targets.
• Identifying & establishing financially strong and reliable channel partners to penetrate the market more deeply; providing training and guidelines to channel partners to ensure quality performance and consistent growth, both in terms of business fundamentals and financial metrics.
• Developing competitive strategy for the tenders & Inquiries, including pricing, market analysis, value proposition, and key differentiators.

Preparing Annual Business Plan to meet the top-line & bottom-line (P&L) and monitoring performance of channel partners.

Steering efforts in:

o Tender pre-activity (tender preparation & submission).

o Contract negotiation and agreement finalization.

o Driving business relationships with existing and new clients to secure repeat orders and foster long-term partnerships.

o Leading order execution activities, ensuring timely delivery, coordination, and efficient payment collection.

o Driving vendor approvals with global utilities and EPCs to expand market presence and create new business opportunities for the organization.

o Building and mentoring a high-performing, experienced team to support sustained growth and operational excellence.

o Promoting products through diverse marketing and outreach tools to enhance the organization's global presence.