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We're Hiring: Growth & Marketing Manager
Location: Bangalore
Team: Growth & Partnerships
What You'll Own
1. Performance & Digital Growth (50%)
Partner daily with our digital agency to track & optimise campaigns via Metabase, Sinch, Wati.
Identify winning creatives, cohorts, and messaging to iterate on ads, reels, landing pages.
Improve onboarding KYC activation funnel with Product & Ops.
Own our paid media stack across Meta, Google, YouTube, SEMrush, SEO, and influencer analytics.
Manage budgets, forecast ROAS, optimise CAC, and drive country-wise growth strategies.
2. Influencer & Community Growth (15%)
Identify, onboard & manage influencers across travel, expat, backpacker, and NRI communities.
Negotiate budgets, deliverables & ensure strong localisation narrative.
Build & maintain an influencer CRM to track performance + reuse top content.
3. Social Media & Content Marketing (15%)
Own Cheq's brand presence on Instagram, Facebook, LinkedIn, YouTube.
Maintain a dynamic content calendar tied to visa seasons, travel peaks & festivals.
Craft blogs, brand stories, and founder-led narratives showcasing Tourist UPI Experience.
Work closely with design to ship high-quality, snackable creatives.
4. Offline & Experiential Marketing (15%)
Lead on-ground activations at airports, cafs, hostels, travel fairs and more.
Oversee quality and distribution of collateralsbanners, standees, QR cards, T-shirts, pamphlets.
Coordinate with field teams to ensure unified visibility across KYC touchpoints.
5. Brand Analytics & Reporting (5%)
Track weekly funnel: reach KYC top-up transaction retention.
Maintain dashboard reporting for founders.
Benchmark Cheq's growth against global fintech players like Revolut, LemFi, Wise.
Who Should Apply
You'll thrive here if you have:
35 years of growth or full-stack marketing experience (fintech/travel is a plus).
Hands-on experience with Google Ads, Meta Ads, SEMrush, SEO, Canva/Figma.
Strong execution ownership across digital, influencer & offline initiatives.
Analytical mindset + storytelling ability + hustle DNA.
Bonus: Understanding of UPI, cross-border payments, foreign travellers.
Why Join Us
Build a global-first fintech brand from India.
Work directly with the founding team operating across 10+ countries.
Freedom to ideate, execute & measure impact end-to-end.
Be part of a category-creating product transforming how global travellers pay in India.
Interested Let's Talk!
Send your resume or portfolio to @monica.
Job ID: 134379683