Fresher Performance Marketing

Job Description

We are seeking a dynamic fresher to join Affiliate Marketing with a strong focus on mobile user acquisition. The ideal candidate will be responsible for managing, growing, and optimizing our affiliate partner network to drive quality traffic, installs, and in-app events for mobile campaigns (CPI/CPA/CPR models).

Key Responsibilities :

· Identify, recruit, and onboard new affiliates and mobile publishers.

· Manage and nurture relationships with affiliate partners and networks.

· Monitor and analyze affiliate performance metrics (installs, retention, ROI, fraud rates).

· Negotiate campaign rates and payout terms (CPI, CPA, CPR, etc.).

· Ensure campaign delivery, compliance, and timely optimizations.

· Collaborate with the sales and ad ops team to ensure smooth execution of campaigns.

· Track affiliate payments, reconciliations, and reporting.

· Stay updated with industry trends, affiliate tools, and fraud detection methods.

Qualifications :

· 0–1 year of experience in affiliate marketing, preferably in mobile user acquisition.

· Strong understanding of performance marketing metrics and KPIs.

· Experience working with tracking platforms like AppsFlyer, Branch, Adjust, or Kochava.

· Familiarity with mobile ad networks, DSPs, and SSPs.

· Excellent communication, negotiation, and analytical skills.

· Strong Excel/reporting skills and attention to detail.

Good to have :

· Experience in gaming, fintech, or RMG (Real Money Gaming) verticals.

· Understanding of fraud prevention and quality traffic optimization.

· Knowledge of media buying and programmatic advertising.