Founding Content Creator

About the role

Content & Design Creator (Social + Blog)

Location: Pune (Hybrid)

Splorio is hiring a fullstack content creator who can take an idea from hmm to posted + performing.

This isn't a planning-only or copywriting-only role. It's an endtoend creator role with high visibility, working closely with Splorio's founders to build:

Splorio's brand voice (parents + preschools)

Founders personal brands (LinkedIn + Instagram)

A consistent website blog that compounds over time

If you naturally spot trends, love shaping a narrative, and can design + write + ship, you'll feel at home here.

What you'll do

Social (LinkedIn + Instagram)

Create highquality posts and carousels (design + copy) for Splorio's brand accounts.

Write and publish founder-led content (thoughtful, opinionated, human) that strengthens Splorio's credibility.

Turn messy raw inputs (voice notes, bullet points, call notes, user stories) into scrollstopping content.

Build repeatable formats: Parent myth vs reality, What to do in the moment microscripts, Founder POV posts, School lens posts for teachers/admins, Research simple takeaway cards

Spot trending formats, hooks, memes, and audio early and adapt them tastefully for a family + education audience.

Blog (Splorio website)

Write SEO-friendly, hightrust blog posts that parents and schools actually search for.

Collaborate with founders to turn domain expertise into structured articles (clear headings, examples, actionable steps).

Maintain an editorial pipeline: drafts review publish repurpose into social.

Founder platforms (personal brands)

Own the content loop for founders personal accounts: content ideation, ghostwriting, carousel creation, publishing cadence, community engagement prompts and comment templates

Ensure content strengthens the company brand without sounding like corporate marketing.

Execution + ops

Maintain a lightweight content system:

monthly themes

weekly shipping targets

a reusable template library (hooks, carousel layouts, CTA styles)

Coordinate with product/design/engineering to share product updates as stories (not feature dumps).

Track performance and iterate: saves, shares, watch time, profile visits, leads.

You're a great fit if you

Can write in a voice that's warm, smart, and modernwithout being cringe.

Have taste in design: you can make carousels that look clean and premium.

Know how to grab attention in the first 12 seconds/lines.

Can work independently and ship fast (high output, low drama).

Understand what works on at least two of: LinkedIn, Instagram, blogs/SEO.

Are comfortable being the content person in a fastmoving startup.

Skills & tools we expect

Writing: strong hooks, clarity, structure, editing.

Design: Canva (or Figma/Adobe optional), layout sense, typography basics.

Content ops: Notion/Sheets for pipeline tracking.

SEO basics: keyword intent, headings, internal linking, simple onpage hygiene.

Bonus: basic video editing (Reels/TikToks style) using CapCut/VN/Premiere Rush.

Bonus points if you've

Built a page/channel/community from scratch.

Managed social for a club, startup, or personal project.

Written longform content that ranks or gets consistently shared.

Created content for parenting, education, mental health, or consumer apps.

Tried to make something go viral (and learned what worked).

What this role offers

Work directly with founders and shape a category-defining brand in child development.

High visibility: your work will be seen by parents, educators, and future partners.

Creative freedom + speed: test formats, ship, learn, repeat.

A front-row seat to building a product that blends child psychology and humane AI.

Not the right fit if you

Prefer only being behind the scenes.

Need heavy direction for every post.

Dislike feedback loops and iteration.

Aren't active on at least two major content platforms.

About Splorio

Splorio helps families with children (ages 27) turn everyday moments into a calmer, more connected home routine. Splorio is built by two operators who care deeply about both child development and execution a clinical psychologist with 15+ years of experience and an IIT Kharagpur alumnus with multiple 0to1 journeys in the world of AI.

We blend child development expertise with thoughtful AI to offer:

personalized insights that help parents understand the why behind behavior

weekly microplans and activities that fit busy schedules

supportive, practical guidance for real-life parenting moments

• Splorio is built to be supportive and educationalnot a replacement for professional care.