Job Title: Financial Planning & Analysis (FP&A) Manager
About the Role
We are looking for a FP&A professional to join our finance team. This role will play a critical part in driving financial planning, forecasting, budgeting, and performance analysis across clients, campaigns, and internal operations. The ideal candidate should understand the nuances of an advertising/agency business, including project-based revenue, media spends, and resource allocation.
Key Responsibilities
Financial Planning & Budgeting
- Develop annual budgets, quarterly forecasts, and long-term financial plans
- Partner with business teams (client servicing, media, creative) to align financial goals
- Monitor budget vs actuals and highlight key variances
Revenue & Cost Analysis
- Track and analyze revenue across clients, campaigns, and business verticals
- Monitor media spends, vendor payouts, and project profitability
- Evaluate pricing models, retainers, and margins
Business Performance Reporting
- Prepare monthly MIS, dashboards, and management reports
- Provide insights on business performance, profitability, and cost optimization
- Identify trends, risks, and opportunities for growth
Client & Project Profitability
- Analyze client-level and campaign-level profitability
- Support account teams with financial insights for better decision-making
- Recommend improvements in cost control and revenue optimization
Stakeholder Management
- Collaborate with internal teams (sales, operations, HR, media buying)
- Support leadership with financial insights for strategic decisions
- Work closely with accounts for accurate financial data and reporting
Key Requirements
- Bachelor's degree in Finance, Accounting, Economics, or related field (MBA/CA preferred)
- 7-10 years of experience in FP&A / financial analysis (agency or media background preferred)
- Strong understanding of project-based financials and revenue recognition
- Advanced Excel skills; experience with financial tools/ERP is a plus
- Strong analytical thinking and problem-solving skills
- Excellent communication and stakeholder management abilities