Masofta is building a Korean-standard global skincare brand from India.
We move fast, create aggressively, and aim to be among the top skincare brands across Amazon US, UK, CA, AU and India
We are hiring builders, creatives, and problem-solvers who want to grow with the brand. We are looking for people who are ready to wear multiple hats and are willing to work on multiple areas of business.
Note: At Masofta, you operate with full freedom, salary incrementare every quarters based on performance, salary ranges are above industry standard with esops as an option.
Starting Salary Range: 50-80K INR/Month
ROLE SUMMARY
You will own Masofta's PPC, content engine + influencer machine while working with in-house designer/video editors. Basically handling all the things that can improvde growth globally and regionally.
This means:
- Creating unboxing content yourself (non-camera facing/no face)
- Coordinating shoots with models/creators
- Handling PPC across Meta, Amazon, Google etc.
- Finding influencers and creators globally for collaborations.
- Social media planning accounts all platforms.
- Managing influencer collaborations
- Ensuring daily, high-quality output
- Building content that actually sells, not just looks pretty
- Other content required as per needs
Your goal = Make Masofta visible globally with world class content.
KEY RESPONSIBILITIES
1. Create Content Yourself (no face)
- Shoot product unboxing videos.
- Record educational content, trending formats, POV shots
- Build scripts, hooks, transitions, and storylines
- Deliver daily/weekly content consistently
2. Handle Influencer Collaborations
- Find, shortlist, negotiate, onboard influencers
- Micro + nano influencers across Instagram/TikTok
- Build a monthly pipeline of 50100 content pieces
- Track content delivery, revisions, usage rights
- Maintain relationships with creators who perform well
3. Content Strategy + Creative Thinking
- Study trends and adapt them fast
- Build new content angles for each product
- Understand what drives conversions in beauty content
4. Reporting & Optimization
- Maintain a content calendar
- Analyze which content performs best
- Optimize for retention, watch time, engagement
- Filter creators who deliver results vs those who don't
5. Handling PPC
- Test, Run & Scale PPC ads across Meta, Amazon, Google, Tik Tok etc.
WHO YOU NEED TO BE (Real Criteria)
- 24 years experience in content creation or influencer management, and PPC
- Strong aesthetic sense + understanding of beauty/skincare
- Knows how to work FAST, without perfectionism blocks
- Extreme ownership attitude solves problems instead of reporting them
- Comfortable working in a high-speed, creative environment
PERKS
- Company Milestone bonuses
- Quarterly Salary incrementbased on performance
- Creative freedom
- ESOP options after long-term contribution
HOW TO APPLY
Send you resume to [Confidential Information]
