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Position name: Executive - Marketing (Alzevita, Fibriart)
Preferred Experience - 1 - 3 Years
Purpose:
Support the global marketing and branding initiatives for Alzevita, an AI-powered cloud-based medical image processing software for 3D brain MRI analysis.
Drive day-to-day campaign execution, content creation, and brand visibility across digital and offline channels in India and international markets.
Key Responsibilities:
1. Branding & Communication
Implement brand identity and ensure consistent messaging across all platforms.
Support creation of brochures, presentations, explainer videos, and digital creatives.
2. Digital Marketing & Lead Generation
Manage daily operations of digital campaigns (LinkedIn Ads, Google Ads, email).
Track analytics and report performance metrics.
3. Content & PR Support
Draft short-form content: blogs, posts, product updates, email newsletters.
Coordinate with PR agency for press releases and media outreach.
4. Event & Webinar Coordination
Support logistics and promotion for medical conferences.
Prepare event collaterals and handle booth coordination when required.
5. Market Research & Competitor Tracking
Monitor trends in AI healthcare and neuroimaging markets.
6. Cross-Functional Coordination
Liaise with Product, Sales, and Clinical teams to align messaging.
Job ID: 145058361