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About the Team:
The RFx team is a strategic presales function that partners with Sales and Solution Consulting to win highvalue deals across Adobe's Digital Experience portfolio. The team brings together solution architecture, storytelling, and execution excellence to translate customer challenges into longterm digital experience visions, differentiated proposals, and compelling demos that showcase the power of Adobe Experience Cloud.
About The Role
About the RFx Team and Proposal Manager Role
The RFx Proposal & Solution Architecture Manager will lead endtoend proposal strategy, solution design, and demo orchestration for qualified opportunities, acting as a trusted advisor to sales leaders and customers. This role combines deep MarTech architecture expertise with strong narrative, writing, and presentation skills to craft persuasive responses spanning RFx documents, vision micro demos, and executive presentations that clearly articulate business value and technical feasibility.
What Your Will Be Responsible For
- Lead RFx responses for strategic opportunities, working on qualified deals to interpret customer requirements, define win themes, and build contextualized, highquality proposals.
- Partner with Sales and Solution Consultants to assess customer environments, identify Experience Cloud fit, and design endtoend architectures that address customer journeys, integrations, and scalability.
- Own the proposal plan from initiation to submission, driving cadence, managing workstreams, and ensuring ontime, compliant, and differentiated deliverables across technical and business tracks.
- Act as Solution Architect and Subject Matter Expert, defining reference architectures, integration patterns, and deployment approaches for Adobe DX solutions (e.g., content, data, marketing automation, commerce).
- Create and orchestrate vision demos, microdemos, and prototype experiences that bring the proposed architecture and value story to life for both technical and executive stakeholders.
- Build reusable customerfacing assets (architecture blueprints, demo scripts, POV outlines, playbooks) that raise proposal quality and accelerate response velocity across the RFx team.
- Coordinate inputs from crossfunctional stakeholders (sales, product, marketing, finance, legal, delivery) and synthesize them into a single, coherent narrative and solution design.
- Mentor and coach the RFx and presales team on solutioning best practices, demo storytelling, and architecture patterns, including running knowledgesharing sessions and internal enablement.
What You'll Do
- Establish yourself as an influential leader in proposal management, solution architecture, and RFx strategy for Adobe Digital Experience.
- Shape deal strategy by aligning customer business drivers with Adobe's architecture vision, challenging assumptions, and identifying gaps in customer journeys and technical readiness.
- Lead win rooms and workshops to define solution options, risks, and tradeoffs, building consensus across internal teams and customer stakeholders.
- Translate complex architectural concepts (data flows, integrations, security, scalability) into clear, businessfriendly narratives and visuals suitable for CXO audiences.
- Deliver highimpact demos and presentations that connect technical capabilities to measurable outcomes such as revenue growth, personalization, operational efficiency, and customer lifetime value.
- Represent the team in conferences, customer events, blogs, and internal forums to showcase best practices, reusable demo assets, and thought leadership around presales architecture and RFx excellence
What You Need To Succeed
- B.Tech or MBA (or equivalent) with 1215 years of experience in presales, solution consulting, or cloudbased digital experience implementations.
- Strong understanding of enterprise and MarTech architecture, including at least one core area such as Customer Data Platforms, marketing automation, content management/experience (AEMlike platforms), or commerce.
- Handson experience designing endtoend architectures across data, content, activation, and analytics layers, including APIs, integrations, identity, and security considerations.
- Proven RFx and proposal management experience, including leading complex RFP/RFI responses, orchestrating crossfunctional contributions, and driving technical win outcomes.
- Demonstrated demo excellence: skilled at using demo tools and prebuilt libraries, building custom scenarios, and adapting demos for different personas while maintaining strong storytelling and engagement.
- Strong project management capabilities with a track record of delivering highquality proposals and solutions on time in fastpaced environments.
- Exceptional communication, writing, and presentation skills, with the ability to craft CXOlevel narratives and visually compelling decks and diagrams.
- Proficiency with productivity and design tools (Office Suite, collaboration platforms, basic design/prototyping tools) and comfort learning Adobe's own experience and design tools quickly.
- High ownership, creativity, and growth mindset, with a passion for staying current on digital experience, architecture, and AIdriven MarTech trends.
About Adobe
Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe's industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.
Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We're on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours.
Let's Adobe together
At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.
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Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.
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