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Employer Brand Specialist

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Job Description

At ABB, we help industries run leaner and cleaner-and every person here makes that happen. You'll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.

This Position reports to:

Employer Branding & University Relation


Employer Branding Specialist

Experience: 5 years in Employer Branding / Talent Branding / Recruitment Marketing / Brand Communications

Location:

Contract Type: 1-2 Years Fixed Contract.

About the Role

We are seeking a dynamic and creative Employer Branding & Recruitment Marketing Specialist to position ABB as an employer of choice. This role will lead the development and execution of innovative employer brand strategies that attract top talent and foster employee engagement through multiple promotional channels.

Key Responsibilities:

  • Develop and implement a compelling employer branding strategy aligned with Beyond Key's talent needs and organizational culture.
  • Translate talent profiles into targeted recruitment marketing campaigns using brand marketing, digital media, and communication best practices.
  • Digital & Social Media Engagement
  • Promote the employee value proposition (EVP) across digital platforms, including LinkedIn, Instagram, Glassdoor, and the company website.
  • Create and manage content calendars for recruitment campaigns, employee spotlights, and engagement initiatives.
  • Campaign Development & Execution
  • Design and execute multi-channel campaigns to support talent acquisition goals and increase candidate engagement.
  • Develop internal communication strategies to amplify employee voices and achievements.

Requirements:

  • Bachelor's - Must, Masters- good to have- degree in marketing, Communications, Design, Media, HR, or a related field
  • 5+ years of experience in Employer Branding, Talent Marketing, Recruitment Marketing, or Brand Communications
  • Design & Visual Communication: Proficiency in tools like Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma, or similar
  • Strong hands-on experience in visual design using tools such as Adobe Creative Suite / Figma or equivalent
  • Proven experience in video editing and multimedia storytelling for digital platforms (LinkedIn, career sites, campaigns)
  • Excellent storytelling, content writing, and narrative-building skills
  • Demonstrated ability to manage stakeholders, navigate ambiguity, and drive projects independently

What Will Make You Stand Out

  • Exposure to DEI, early careers, or campus branding initiatives
  • Strong portfolio showcasing design + video + storytelling work
  • Ability to independently turn ideas into executed campaigns


Building a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. We welcome people from all backgrounds and experiences.

Ready to make an impact Apply today or visit www.abb.com to learn more about the impact of our solutions across the globe.

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About Company

ABB Ltd (German: ABB AG, French, Italian, Romansh: ABB SA),formerly ASEA Brown Boveri, is a Swedish-Swiss multinational corporation headquartered in V&#228&#x3B;ster&#229&#x3B;s, Sweden, and Z&#252&#x3B;rich, Switzerland.operating mainly in robotics, power, heavy electrical equipment, and automation technology areas. It is ranked 341st in the Fortune Global 500 list of 2018 and has been a global Fortune 500 company for 24 years.Until the sale of its Power Grids division in 2020, ABB was Switzerland's largest industrial employer.ABB is traded on the SIX Swiss Exchange in Z&#252&#x3B;rich, Nasdaq Stockholm and the New York Stock Exchange in the United States.

Job ID: 145607705

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