Email Marketing Specialist

Location: Work From Office – Bangalore

Salary: 2–4 LPA (based on experience)

Company:Epic Professions – a fast-growing apparel brand celebrating blue-collar pride through bold, high-conversion T-shirt designs.

We're looking for a hands-on Email Marketing Manager who's built and scaled email revenue for eCommerce brands. You'll manage our entire email ecosystem — from flows and campaigns to deliverability, segmentation, and hygiene — with a laser focus on performance and retention.

This is not a write pretty newsletters role. You'll build flows that convert — Welcome, Abandoned Cart, Post-Purchase, Reactivation, Product Launch, etc. You'll know how to keep lists clean, boost open rates, and maintain healthy sender reputation across Klaviyo and similar platforms.

• Plan, create, and optimize automated email flows (welcome, browse abandonment, cart recovery, post-purchase, etc.)
• Build and execute weekly campaign calendar for product drops, promos, and seasonal sales
• Maintain list hygiene and manage segmentation for improved deliverability
• Run A/B tests on subject lines, creative, and CTAs to drive CTR and conversions
• Monitor email performance metrics (open, click, conversion, unsubscribe, spam complaint)
• Collaborate with the design team for visuals and copy alignment
• Implement sunset policies, re-engagement campaigns, and opt-in optimization
• Stay on top of CAN-SPAM, GDPR, and email deliverability best practices

• 1–3 years of experience managing eCommerce email marketing (preferably D2C)
• Strong command of Klaviyo, Mailchimp, or similar ESPs
• Proven experience improving deliverability and engagement
• Working knowledge of Shopify (bonus if you've handled Etsy or Amazon-linked email systems)
• Analytical mindset — can read numbers, not just write copy
• Comfortable working on-site with a fast-moving startup team

• You'll own a high-impact channel that directly drives revenue
• Small team, high autonomy — your ideas get tested fast
• Work with a brand that celebrates real people doing real work