Job Summary
We are looking for an E-commerce Performance & Marketplace Executive to drive sales growth and account health across leading marketplaces. This role focuses on PPC performance marketing, account ownership, content optimization, inventory coordination, and data-driven decision-making.
Key Responsibilities
PPC & Performance Marketing
- Manage and optimize PPC campaigns across Amazon, FirstCry, Flipkart, and Nykaa.
- Plan budgets, select keywords, and optimize campaigns to improve Sales, ACOS/ROAS, CTR, and conversions.
- Align ad spends with stock availability, pricing changes, promotions, and content updates.
- Track keyword and search term performance and take corrective actions.
Account Management & Platform Strategy
- Own end-to-end account performance and growth across marketplaces.
- Act as SPOC for marketplace teams, internal stakeholders, and external partners.
- Plan and execute platform-wise pricing, promotion, event, and assortment strategies.
- Track category and competitor trends to support business decisions.
Content Optimization & Listing Management
- Optimize product listings to improve visibility and rankings.
- Update titles, bullets, descriptions, keywords, attributes, and backend data.
- Ensure listing accuracy, consistency, and platform compliance.
Operations, Inventory & Coordination
- Coordinate with logistics, warehouse, and supply chain teams for stock availability.
- Monitor and resolve OOS issues, stuck inventory, delayed pickups, and fulfillment gaps.
- Ensure accurate inventory reflection across all marketplaces.
PDP & Account Health Management
- Maintain PDP hygiene, including pricing, availability, offers, images, and content..
- Identify and resolve catalog, Buy Box, suppression, and listing issues.
- Manage escalations with marketplaces to minimize revenue impact.
Reporting & Forecasting
- Prepare regular reports on sales, ad performance, inventory, content, and account health.
- Support sales and demand forecasting using historical data, seasonality, and campaigns.
- Highlight risks such as OOS or excess inventory and coordinate corrective actions.
- Share insights with leadership for data-driven decision-making.
Requirements & Skills:
- 25 years of experience managing e-commerce marketplaces and performance marketing.
- Strong understanding of PPC, listing optimization, and end-to-end marketplace operations.
- Data-driven mindset with proficiency in Excel and Google Sheets for analysis and reporting.
- Demonstrated ownership of performance metrics, with accountability for results.
- Strong coordination, communication, and problem-solving abilities.
Compensation:
CTC: 4.5 10 LPA (commensurate with experience and skill set)
Please share your CVs at [Confidential Information] | Subject: Application for the role of E-commerce Performance & Marketplace Executive
