GSM is seeking a highly motivated and experienced Driver Engagement Manager to design and implement strategies that foster engagement, satisfaction, and long-term alignment of drivers with the company's mission and values. This role plays a critical part in cultivating a positive organizational culture, enhancing driver performance, and promoting an inclusive and professional working environment.
Key Responsibilities
- Develop and execute monthly, quarterly, and annual driver engagement strategies aligned with the company's cultural framework and business objectives.
- Design and manage a variety of internal initiatives, including recognition programs, driver appreciation events, festive celebrations, talkshows, team-building activities, and competitions.
- Lead internal communication efforts to promote company values, recognize driver contributions, and enhance connectivity through channels such as newsletters, community groups, and bulletin boards.
- Conduct satisfaction and engagement surveys; analyze feedback and engagement metrics (e.g., NES, retention rate, satisfaction index) to evaluate program effectiveness and propose enhancements.
- Establish and manage communication channels for drivers to share feedback, raise concerns, and receive timely support.
- Collaborate closely with recruitment, training, HR, and operations teams to ensure a consistent and meaningful driver experience throughout the employment lifecycle.
Requirements
- Bachelor's degree in Human Resources, Communications, Psychology, or a related discipline.
- Minimum of 23 years of relevant experience in driver engagement, internal communications, employee experience, or event coordination.
- Demonstrated ability to lead projects, coordinate across departments, and deliver measurable results.
- Strong interpersonal and communication skills, with the ability to engage a diverse frontline workforce.
- Creative thinking, high empathy, and a strong sense of service orientation.
- Experience in fast-paced or high-growth business environments is an advantage.
